Sports marketing, 18 Jun 2025

Dalbir Singh's daily blog from the Cannes Lions International Festival of Creativity

18 Jun 2025 12:26 PM

Cannes Lions 2025: Producer's Diary by Dalbir Singh (day three)

Day three at Lions, Kiss Films founder gets his hopes up, only to have them dashed.
Shah Rukh Khan led the ranks of celebrity endorsers in IPL 18

18 Jun 2025 11:13 AM

Celebrity-endorsed ads decline by 13% in IPL 2025: TAM report

Shah Rukh Khan remained the top endorser for the second consecutive year with 8% share of ad volume.
Shubhranshu Singh

18 Jun 2025 2:55 AM

Shubhranshu Singh joins inaugural board of Effie Lions Foundation

He will work as a board member with a special focus on helping the foundation address the needs of India and South Asia.
The official announcement was made at an event held at the River Plate Stadium, Buenos Aires. 

18 Jun 2025 2:39 AM

Kingfisher Premium partners with Argentine Football Association

Through this collaboration, the brand aims to expand its footprint across passionate football territories in the country.

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The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 
From left: Pedro Pina, Rick Pineda, Christian Racioppi, Daniel Sturridge and Ben James

22 Jun 2026 5:14 PM

Cannes Lions 2026: The power is moving away from the broadcasters - Daniel Sturridge
Day one of the festival

22 Jun 2026 5:00 PM

Cannes Lions 2026: Updates from day one
The big winners from the evening

30 May 2026 1:25 PM

Good Ads Matter Awards 2026: Winners

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