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Campaigns

Anytime Fitness turns gym guilt into a friendly push to get moving

03 Nov 2025 2:17 PM

Anytime Fitness turns gym guilt into a friendly push to get moving

Campaigns

Durex flips the narrative on G-spot into a powerful call for breast self-examination

31 Oct 2025 10:47 AM

Durex flips the narrative on G-spot into a powerful call for breast self-examination

Campaigns

Emirates reminds travellers that the holiday does not end at check-out

30 Oct 2025 3:19 PM

Emirates reminds travellers that the holiday does not end at check-out

Campaigns

Apple turns the blank page into a canvas of human creativity

30 Oct 2025 11:18 AM

Apple turns the blank page into a canvas of human creativity

Campaigns

Prime Video announces the new season of The Family Man

29 Oct 2025 11:18 AM

Prime Video announces the new season of The Family Man

Campaigns

Housing.com has a home for every dream and every budget

29 Oct 2025 10:14 AM

Housing.com has a home for every dream and every budget

Pharma and Healthcare

'Legal and regulatory folks are the first Lakshman Rekha that one needs to cross in healthcare'

28 Oct 2025 10:37 AM

'Legal and regulatory folks are the first Lakshman Rekha that one needs to cross in healthcare'

Campaigns

Star Sports focuses on Ro-Ko, builds buzz for India-SA ODI series

28 Oct 2025 10:17 AM

Star Sports focuses on Ro-Ko, builds buzz for India-SA ODI series

Latest Stories

Having previously collaborated with ABSLI on campaigns such as Boodhe Hoke Kya Banoge and Farhan Akhtar's Ye Akela Hi Kaafi Hai, Hyphen was brought in to brainstorm a new offering.

23 Feb 2026 3:31 PM

HER Insurance assigns its strategy and creation duties to Hyphen Brands

Axis Bank's #MotherTonguelish campaign.

23 Feb 2026 11:14 AM

Axis Bank invests in linguistic diversity

Karnataka explores curbs on social media use for minors under 16

23 Feb 2026 11:07 AM

After AP, Karnataka mulls ban on social media for minors

Renuka Singh Thakur

23 Feb 2026 11:02 AM

'Have said no to brands post the World Cup win as I didn't have time for training or my family'

Most Read

Amith Prabhu (left) and Jaideep Shergill

12 Jan 2026 9:03 AM

When brands seem ‘sorry but not sorry'

Adyasha Roy Tomar

09 Jan 2026 10:20 AM

Adyasha's blog: 2025, WTF?

From left: Vijay Sawant, Dharam Valia and Mahesh Gharat

08 Jan 2026 10:51 AM

Hungry for more: Over a decade of letting the work speak

ChatGPT's health

08 Jan 2026 10:35 AM

OpenAI launches ChatGPT Health