Advertising, 08 Sep 2025

The shape of TV media is changing, as consumers shift from linear TV to CTV, reveals the study

08 Sep 2025 8:36 PM

Global linear TV ad spend dips to USD 143.9 bn amid streaming surge: Warc report

Linear TV represents just 12.4% of ad spend, down from 41.3% in 2013, as per the latest global ad trends report.
Bhawana Choudhary

08 Sep 2025 1:09 PM

FCB Ulka appoints Bhawana Choudhary

She moves from Leo.
Star power seems to be all-pervasive in Indian advertisements today

08 Sep 2025 10:23 AM

Is Indian advertising witnessing a celebrity overkill?

Are advertisers losing the plot in their obsession with Bollywood stars and cricketers, and is brand storytelling the casualty? We find out!

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Sameer Tobaccowala

19 Dec 2025 11:02 AM

Opinion: Sustainable experiences of tomorrow - why the future of events must be green
Akshay Kumar to headline Sony Pictures Networks India's Wheel of Fortune game show

19 Dec 2025 10:57 AM

Sony Pictures Networks India brings Wheel of Fortune to Indian television, with Akshay Kumar as host
Here's what Dalbir Singh is doing this week.

19 Dec 2025 10:48 AM

Producer's Diary by Dalbir Singh
Aditya Chandra

19 Dec 2025 10:43 AM

'Creativity, culture, and taste won't consolidate; they'll collaborate'

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Dream11 had a 'NewScore' of 73.71

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Dream11 is India's 'most visible startup'
Manifest's December 2025 issue

11 Dec 2025 10:36 AM

Manifest's December 2025 issue is now out
Among the 14 leaders revealed so far, only one is female

04 Dec 2025 2:53 PM

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'
Aditya Kanthy

02 Dec 2025 12:35 AM

Omnicom-IPG merger: Creative structure for India revealed

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