Advertising, 29 Nov 2024

Wakefit #Gaddagiri campaign

29 Nov 2024 11:35 AM

Wakefit fires shots at Deepinder Goyal’s chief of staff job posting for Zomato

The mattress brand’s latest spot, conceptualised by The New Thing, uses humour to depict how lack of quality sleep leads to ‘poor’ decisions.
Dalbir Singh in conversation with a friend, about his friend.

29 Nov 2024 9:21 AM

Producer's Diary by Dalbir Singh

Here's what the founder of Kiss Films is doing this week.

Latest Stories

The partnership achieved substantial growth over the past two years which saw LG Ad Solutions’ programmatic spend grow 103% on the Magnite Streaming SSP. 

11 Dec 2024 1:55 PM

LG Ad Solutions renews global partnership with Magnite
Indriya by Aditya Birla Jewellery campaign

11 Dec 2024 11:10 AM

Indriya by Aditya Birla celebrates a woman’s love for diamonds
Whisper's 'All-New Whisper Ultra Upto No Gap, No Leaks'.

11 Dec 2024 11:05 AM

Ananya Panday and Whisper aim to break barriers in period care
Shashank Lanjekar

11 Dec 2024 10:30 AM

Want to see more entertaining conversations and less formulaic, passable ones: Shashank Lanjekar

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Cricketers M.S. Dhoni, Virat Kohli and Sachin Tendulkar topped the celebrity brand endorsers ranking

26 Nov 2024 4:09 PM

Virat Kohli, MS Dhoni, and Sachin Tendulkar top ‘Brand Endorser 2024’ list: Report
Bianca Guimaraes

26 Nov 2024 12:22 PM

Ideas can be reused again in different parts of the world: Bianca Guimaraes
Picture Courtesy: PepsiCo

25 Nov 2024 10:17 AM

The design dilemma: Are brands overlooking their visual power?
Adyasha Roy Tamar (left) and Mayur Hola

21 Nov 2024 10:59 AM

Adyasha and Mayur's blog: Influencer nation

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