Manifest Media Staff

Boult's new brand identity

05 Aug 2025 10:28 AM

Boult is now GoBoult, eyes INR 1,000 crore in FY26 and global expansion

Through its new identity, the brand aspires to ramp up retail 10X and enter the premium tech segment with design-led innovation.
Applause Entertainment announces collaboration with celebrated author Jeffrey Archer

05 Aug 2025 10:18 AM

Applause Entertainment acquires exclusive rights to six Jeffrey Archer novels

To reimagine these stories into series and films across languages and platforms, marking Applause's first global fiction book acquisition.
The merged entity will operate under 21N78E, with Postcard Media retaining its identity and leading content-driven mandates.

05 Aug 2025 10:17 AM

21N78E acquires Postcard Media 

The agency aims to enhance its integrated communication services through this partnership. 
The film adopts the soundtrack of Dr DRE and Snoop Dogg's 'Still'

05 Aug 2025 9:14 AM

Google Pixel 10 takes a shot at Apple with 'coming soon' message

The phone will be launched on 21 August.
Debdatta Bajpai

04 Aug 2025 4:25 PM

Monks appoints Debdatta Bajpai

She moves from Kinnect, where she was senior creative director.
Rihanna for Fenty Beauty

04 Aug 2025 2:17 PM

Fenty Beauty and Fenty Skin debut in India

The brand will be available through beauty retailers Sephora and Tira.
Gaurav Banerjee

04 Aug 2025 11:57 AM

Gaurav Banerjee is BARC India's new chairperson

He succeeds Shashi Sinha who served as chairperson since March 2022.
Bingo!'s ‘From BFF to FF – Forgotten Friend'

04 Aug 2025 10:45 AM

Bingo! stands with the forgotten friend, from texts to blue ticks

Conceptualised by Tonic Worldwide, the campaign comprises two ad films. 
Bajaj Pulsar's 'Duniya Dekhti Hai. Tu Dikha' campaign

04 Aug 2025 10:42 AM

Bajaj Pulsar reignites the thrill of real, unfiltered rides

Conceptualised by Ogilvy, the campaign urges viewers to put down their phones and rediscover the joy of raw, first-hand experiences.
Bhavana Singh

04 Aug 2025 9:41 AM

Bhavana Singh moves to Food Square

Was VP - brand and communications at The Bombay Shirt Company.

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