Manifest Media Staff

Greenply X Tonic Worldwide logo

12 Aug 2024 11:48 AM

Greenply assigns digital mandate to Tonic Worldwide

The account was won post a multi-agency pitch and will be handled by Tonic Worldwide's Mumbai office.
‘Hindi News’ was the leading subgenre for advertising during the period with 19% share of ad volumes, as per the report

12 Aug 2024 11:28 AM

TV news ad volumes grow by 5% in H1 2024 over last year: TAM

Reckitt Benckiser and HUL retained their first and second advertiser spots, while Ultratech Cement topped the list of brands in the genre.
Tata Tea Premium's #DeshkaGarv campaign

12 Aug 2024 2:22 AM

Tata Tea Premium brews pride and compassion, pouring India's rich history into every cup

The ad film spotlights the #DeshkaGarv collection, with proceeds supporting meals for underprivileged children.
Kitakat's 'Break pe sirf KitKat break' campaign

12 Aug 2024 2:14 AM

KitKat helps Ayushmann Khurrana 'break free'

Conceptualised by VML, the ad film spotlights the importance of taking a break in a corporate setting.
Was brought to light when ENIL disclosed the acquisition in its recent filings with the National Stock Exchange (NSE).

11 Aug 2024 6:43 PM

Gaana acquired by Radio Mirchi’s parent company, ENIL for INR 25 lakh

Marks a significant shift for Gaana, which previously raised over USD 200 million in funding and was last valued at around USD 580 million.
Photo Credit: Associated Press

11 Aug 2024 6:20 PM

Former YouTube CEO Susan Wojcicki dies at 56

She was suffering from lung cancer. Wojcicki's husband, Dennis Troper, broke the news on Facebook.
Raveena Tandon

11 Aug 2024 6:05 PM

Ghodawat Consumer signs Raveena Tandon as brand ambassador for Star

The FMCG brand has rolled out a campaign featuring Tandon to highlight this association.
IPG Mediabrands expands India footprint with the lanch of Pune office

09 Aug 2024 3:15 PM

IPG Mediabrands launches global capability centre in Pune

To serve as a pivotal hub for media activation, product development, and engineering, to clients spanning multiple industries globally.
Rohit Sharma

09 Aug 2024 2:34 PM

Rohit Sharma launches RS by True Elements

Along with spearheading the newly launched brand, Sharma will also serve as the brand ambassador of True Elements.
Cadbury Celebrations' #CreatingMemoriesNeverClicked campaign

09 Aug 2024 10:48 AM

Cadbury Celebrations celebrates Raksha Bandhan with 'unclicked memories' courtesy AI

Rolls out a microsite, where individuals can transform precious, undocumented moments from their memory into realistic photos.

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From left: Sanjog Gupta (ICC), Mithali Raj (former Indian cricketer) and Shekar Khosla

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Centrick sponsors the back page and half the spoils for this initiative.

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