Manifest Media Staff

Growth of instant delivery is strongest outside major metros, where adoption is rising at 8% to 9% annually.

05 Dec 2025 7:09 PM

Quick commerce drives 45% of festive purchases, shows sharp growth beyond metros: WPP Media x Meta

The WPP Media and Meta playbook shows how instant delivery is shifting India's shopping from planned baskets to impulse-led buying.
Under the terms of the agreement, WBD shareholders will receive USD 23.25 in cash and USD 4.50 in Netflix stock per share, with the stock component subject to a collar based on Netflix's share price at closing.

05 Dec 2025 7:06 PM

Netflix to buy Warner Bros. for USD 82.7 billion after Discovery Global spin-off

Deal brings HBO, DC and Warner's century-old library under Netflix, creating one of the strongest portfolios in entertainment.
Deepstory logo

05 Dec 2025 10:47 AM

Deepstory rolls out a a short-video platform in India

The platform uses a simple flow - swiping left reveals more videos on the same topic, while swiping up opens something new.
Johnson's Baby's 'The Golden Minute' campaign

05 Dec 2025 2:13 AM

Johnson's Baby safeguards the most crucial 60 seconds of life

Conceptualised by DDB Mudra Group, the campaign comprises a film spotlighting the Neonatal Resuscitation Program (NRP).
Spotify's What's On Your Wrapped 2025 campaign.

04 Dec 2025 7:22 PM

Spotify Wrapped reveals Ramanathan, Raghav and Emraan's guilty-pleasure hits in a generational clash

Conceptualised by Kulfi Collective, the campaign comprises two ad films.
Lapis Bard X Sunny Side Up

04 Dec 2025 4:32 PM

Sunny Side Up secures creative mandate for Lapis Bard

The mandate includes managing the brand's creative output, digital content strategy, and campaigns for product launches.
Dream11 aims to live up to its mission to ‘make every match more exciting'

04 Dec 2025 3:53 PM

Dream11 aims to become 'second-screen sports entertainment platform'

The global platform will focus on building 'richer and more immersive sports experiences'.
Among the 14 leaders revealed so far, only one is female

04 Dec 2025 2:53 PM

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'

The Collective, a consortium of women from advertising, media and design, has issued a statement following the Omnicom-IPG merger.
Moviesphere+ on Prime Video

04 Dec 2025 2:45 PM

Prime Video launches Moviesphere+

As an add-on subscription on Prime Video, Moviesphere+ brings Hollywood blockbusters and classic and new TV series in India.
Himanshu Saxena

04 Dec 2025 12:03 PM

BBH India's Himanshu Saxena takes on expanded mandate 

He serves as the agency's managing director. The move creates a single leadership structure across Saatchi & Saatchi, BBH, and Propagate.

Latest Stories

Sameer Tobaccowala

19 Dec 2025 11:02 AM

Opinion: Sustainable experiences of tomorrow - why the future of events must be green
Akshay Kumar to headline Sony Pictures Networks India's Wheel of Fortune game show

19 Dec 2025 10:57 AM

Sony Pictures Networks India brings Wheel of Fortune to Indian television, with Akshay Kumar as host
Here's what Dalbir Singh is doing this week.

19 Dec 2025 10:48 AM

Producer's Diary by Dalbir Singh
Aditya Chandra

19 Dec 2025 10:43 AM

'Creativity, culture, and taste won't consolidate; they'll collaborate'

Most Read

Dream11 had a 'NewScore' of 73.71

17 Dec 2025 11:31 AM

Dream11 is India's 'most visible startup'
Manifest's December 2025 issue

11 Dec 2025 10:36 AM

Manifest's December 2025 issue is now out
Among the 14 leaders revealed so far, only one is female

04 Dec 2025 2:53 PM

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'
Aditya Kanthy

02 Dec 2025 12:35 AM

Omnicom-IPG merger: Creative structure for India revealed

Subscribe

* indicates required