Marketing, 06 Aug 2025

Redmi gets a rebrand.

06 Aug 2025 1:47 PM

Xiaomi India rebrands its Redmi series

The updated logo and visual language are rooted in Redmi's 11-year journey in India but are firmly focused on the road ahead.

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Team Be Positive 24 Innovation Design

07 Dec 2025 10:46 PM

Pepper Awards 2025: Be Positive 24 Innovation Design bags 'Agency of the Year'
Growth of instant delivery is strongest outside major metros, where adoption is rising at 8% to 9% annually.

05 Dec 2025 7:09 PM

Quick commerce drives 45% of festive purchases, shows sharp growth beyond metros: WPP x Meta
Under the terms of the agreement, WBD shareholders will receive USD 23.25 in cash and USD 4.50 in Netflix stock per share, with the stock component subject to a collar based on Netflix's share price at closing.

05 Dec 2025 7:06 PM

Netflix to buy Warner Bros. for USD 82.7 billion after Discovery Global spin-off
Deepstory logo

05 Dec 2025 10:47 AM

Deepstory rolls out a a short-video platform in India

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The event was attended by 253 women across advertising

17 Nov 2025 11:55 AM

SIBI India 2025: 'One grows up thinking leaders don't cry, don't show emotion, and are invincible'
From left: Sumedha Chakraborty, Ankush Sabharwal, Ivinder Ray, Shruti Bhatia, and Niraj Ruparel

13 Nov 2025 8:35 AM

'Learning will happen faster than any training programs if AI is given to the users'
See It Be It works to achieve equal gender representation among senior creative leaders

12 Nov 2025 1:04 PM

Cannes Lions' 'See It Be It' India to be hosted on 14 November in association with Snowball Studios
Ramanuj Shastry

12 Nov 2025 9:54 AM

‘The best school of advertising I could have asked for was working under Piyush Pandey'

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