Marketing, 23 Jan 2025

Adrit Mishra

23 Jan 2025 7:39 PM

Starbucks has played a key role in whipping up the coffee culture in Mumbai: Adrit Mishra

Starbucks has launched a limited edition tote bag collection in collaboration with designer Anamika Khanna.
The Minimalist team, led by its founders, will manage operations while leveraging HUL's distribution network for greater accessibility and global expansion.

23 Jan 2025 2:26 PM

Hindustan Unilever to acquire Minimalist for INR 2,670 crore

Announces plans to acquire a 90.5% stake in the premium beauty brand.
Pragya Bijalwan

23 Jan 2025 2:20 PM

Pragya Bijalwan joins Voltas

Was CMO and vice president, marketing at Crompton Greaves Consumer Electricals for nearly four years.
Johnny Walker's recent collaboration with Priyanka Chopra paves the way for greater cultural acceptance of women in traditionally male-dominated spaces like the alcohol industry.

23 Jan 2025 10:56 AM

Trump's move to end third-gender recognition underscores today's societal challenges: MRSI panel

During the webinar, experts decoded how brands can navigate masculinity's evolving role to ensure a progressive view of gender roles.
Markus Tan

23 Jan 2025 10:29 AM

We want to do a lot more with the influencer community in India: Markus Tan

Singapore Tourism Board’s regional director - India highlighted a series of initiatives they are working on to boost tourism from India.

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Livpure and Weber Shandwick

19 Nov 2025 4:14 PM

Weber Shandwick bags Livpure's strategic communications partner
Rakesh Chawla

19 Nov 2025 12:07 PM

VML Enterprise Solutions Hub appoints Rakesh Chawla
Even with 93 percent of respondents watching videos daily for more than two hours on mobile phones, the ads they see barely register.

19 Nov 2025 10:38 AM

Digital video ads fail to stick: Only 1.5 brands recalled on average
Fittr partners with Shahid Kapoor

19 Nov 2025 10:25 AM

Fittr partners with Shahid Kapoor

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The event was attended by 253 women across advertising

17 Nov 2025 11:55 AM

SIBI India 2025: 'One grows up thinking leaders don't cry, don't show emotion, and are invincible'
From left: Sumedha Chakraborty, Ankush Sabharwal, Ivinder Ray, Shruti Bhatia, and Niraj Ruparel

13 Nov 2025 8:35 AM

'Learning will happen faster than any training programs if AI is given to the users'
See It Be It works to achieve equal gender representation among senior creative leaders

12 Nov 2025 1:04 PM

Cannes Lions' 'See It Be It' India to be hosted on 14 November in association with Snowball Studios
Ramanuj Shastry

12 Nov 2025 9:54 AM

‘The best school of advertising I could have asked for was working under Piyush Pandey'

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