Sports Marketing

Sports Marketing

FanCode will stream the MotoGP for three years.

03 Feb 2025 2:47 PM

FanCode bags MotoGP's digital streaming rights

Adds to its portfolio of motorsports coverage which includes Formula 1.

The jury for the first edition.

03 Feb 2025 11:05 AM

Manifest Play: First set of jurors announced

Havas Play is the title partner for the first edition of the awards and summit.

Picture courtesy: LinkedIn

03 Feb 2025 10:00 AM

Damyant Singh Khanoria moves out of Viacom18

Was chief marketing officer, sports.

The airline will also distribute ‘whistles with wings’, miniature aircraft-shaped whistles to enhance fan engagement.

31 Jan 2025 3:37 PM

Chennai Super Kings extends partnership with Etihad Airways

With this extended association, the airline's logo will be at the front and centre of the CSK jersey.

60% of respondents are confident in Battlegrounds Mobile India’s (BGMI) continued dominance. Among potential challengers, 70% identified Free Fire as the strongest contender, followed by Valorant (20%).

28 Jan 2025 10:39 AM

Growth in e-sports revenue pegged between 10-25% this year: Report

The report by AFK Gaming also cited reduced brand spending on the medium as a challenge.

Steve McManaman

28 Jan 2025 10:37 AM

Negativity on social media is not good for anybody: Steve McManaman

The former LFC player was in Mumbai as part of a Standard Chartered event. He spoke with us regarding social media trolling and more...

This collaboration underscores FanCode’s commitment to expanding its diverse sports offerings and catering to India’s rapidly growing community of pickleball enthusiasts.

20 Jan 2025 1:45 PM

Fancode bags the exclusive streaming rights for the World Pickleball League's inauguration

Aims to offer live coverage and on-demand highlights of every match on its app and website.

16 Jan 2025 10:56 AM

Pickleball is a fun, inclusive sport, and that's why we brought Karan Johar on board: Hemal Jain

Global Sports' founder-partner on why the Indian Open League is a winning choice for brands and choosing Bollywood stars as ambassadors.

India's sport ecosystem is poised to reach USD 130 billion by 2030

16 Jan 2025 8:58 AM

Manifest rolls out sports marketing awards and summit

Called Manifest Play, the first edition is scheduled to be held in the first half of April 2025.

13 Jan 2025 11:27 AM

Puma appoints PV Sindhu as brand ambassador

A teaser campaign which saw Puma rebranded as PVMA was rolled out ahead of the announcement.

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08 May 2025 6:18 PM

Taboola elevates Harpreet Singh

Aditya Birla's 'Motherhood On Hold’ campaign.

08 May 2025 6:07 PM

Aditya Birla Capital breaks the silence around delayed motherhood

Shraddha Kapoor for Pynk

08 May 2025 4:05 PM

Lux Industries launches Pynk

The Gen Z Playbook tracks values and spending of the cohort

08 May 2025 3:40 PM

80% Gen Z consumers trust influencers over celebrity endorsements: Report

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Rakesh Hinduja (left) and Shormistha Mukherjee.

06 May 2025 10:22 AM

Credibility vs clout: The changing currency of awards

05 May 2025 10:56 AM

The sheer volume of celebrities in Indian ads is incredible: Debbi Vandeven

02 May 2025 10:34 AM

Unfiltered: The sky is the limit. Conditions applied

Yannick Bolloré

24 Apr 2025 10:39 AM

‘The Omnicom-IPG merger is a win for them and Havas’