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Campaigns

Fastrack has Siddhant Chaturvedi competing with his alter-egos

14 May 2026 10:36 AM

Fastrack has Siddhant Chaturvedi competing with his alter-egos

Campaigns

Asics blends post-workout faces with beauty to make a statement

14 May 2026 10:17 AM

Asics blends post-workout faces with beauty to make a statement

Pharma and Healthcare

‘Healthcare becoming a category at major awards has suddenly got everyone to run towards it'

14 May 2026 9:26 AM

‘Healthcare becoming a category at major awards has suddenly got everyone to run towards it'

Campaigns

Nua saves the day by making periods more comfortable

12 May 2026 12:45 AM

Nua saves the day by making periods more comfortable

Campaigns

Myntra gives Hirapur a Bandra-style makeover through Lakshya Lalwani

11 May 2026 10:35 AM

Myntra gives Hirapur a Bandra-style makeover through Lakshya Lalwani

Campaigns

Shaadi.com turns matchmaking into a quick grocery run

11 May 2026 10:03 AM

Shaadi.com turns matchmaking into a quick grocery run

Campaigns

Cadbury Dairy Milk turns a fan's first IPL match into a memory wrapped in sweetness

08 May 2026 6:24 PM

Cadbury Dairy Milk turns a fan's first IPL match into a memory wrapped in sweetness

Campaigns

Malaysia Airlines and Mumbai Indians turn aircraft into a cricket pitch

07 May 2026 3:18 PM

Malaysia Airlines and Mumbai Indians turn aircraft into a cricket pitch

Latest Stories

14 May 2026 4:57 PM

Joel Thottan joins LoveChild by Masaba

Google and Ogilvy

14 May 2026 1:54 PM

Ogilvy India and Google launch AI creative studio for brand storytelling

Ajio partners with 22feet for its next phase of digital expansion

14 May 2026 12:57 PM

22feet named Ajio's digital agency of record

Screen grab of Vantara Creamery's AI-generated campaign

14 May 2026 11:22 AM

From animal rescue to artisanal gelato: Vantara's pivot raises eyebrows

Most Read

Has influencer marketing proven enduring value?

27 Apr 2026 11:18 AM

Can influencer marketing survive its credibility crisis?

Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode

The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency