Advertising, 02 May 2025

Nearly one in three (29%) companies admit to being highly risk-averse - and more than half say they struggle to keep pace with cultural shifts.

02 May 2025 1:56 PM

Only 13% of brands embrace bold ideas: Lions report

The annual report by Lions reveals two major barriers to creativity: poor insights and cultural inertia.
In addition, Mandeep Sharma is now the COO, Cheil India.

02 May 2025 12:04 PM

Cheil India is now Cheil SWA Group

Will be led by Carlos LimSeob Chung, president and CEO, and Jitender Dabas, CEO, Cheil X, will oversee agencies within the Cheil SWA Group.
Here's what Dalbir Singh is doing this week.

02 May 2025 10:46 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films realises he must deliver 10x the content with half the budget.
Shreya Shroff

02 May 2025 10:34 AM

Unfiltered: The sky is the limit. Conditions applied

Shreya Shroff continues our monthly Her Take column, in which women producers and directors share their thoughts about the industry.
A. L. Sharada

02 May 2025 10:31 AM

Not fit for the frame – when difference becomes a joke in Indian advertising and entertainment

The author critiques the media for mocking or ignoring physical differences, calling for more inclusive representation.

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Jackie Shroff for Atomberg Technologies' campaign

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