Advertising, 02 Jul 2025

The campaign features actors Genelia and Riteish Deshmukh.

02 Jul 2025 3:06 PM

Maaza turns everyday wins into animated moments of joy

Conceptualised by Ogilvy, the campaign invites users to share a photo and short story of their small wins using the AI platform.
Anurag Prasad

02 Jul 2025 12:30 PM

Lowe Lintas hands Anurag Prasad additional role as Naveen Gaur exits

Gaur was group chief operating officer - growth at the group.
Elvis Anthony

02 Jul 2025 11:05 AM

Edstead elevates Elvis Anthony

He is now the chief creative officer and creative head.
TAM AdEx's 2024 cross media advertising recap for retail sector

02 Jul 2025 10:55 AM

2024 sees dip in retail AdEx across TV, print, and digital compared to 2023: TAM report

Radio was the only medium to post positive year-on-year growth in 2024, recording a modest 2% increase.

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Malaysia Airlines and Mumbai Indians' 'Cricket at 30,000 feet' campaign

07 May 2026 3:18 PM

Malaysia Airlines and Mumbai Indians turns aircraft into a cricket pitch
Anurag Iyer

07 May 2026 10:55 AM

Creator18 appoints Anurag Iyer
Gurbaksh Singh

07 May 2026 10:42 AM

'Need to have outstanding solutions for challenging problems'
Spotify and FC Barcelona's, 'The Dream Begins' campaign.

07 May 2026 10:40 AM

Spotify brings Olivia Rodrigo to the pitch ahead of El Clasico for FC Barcelona

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Can influencer marketing survive its credibility crisis?
Adyasha Roy Tomar

24 Apr 2026 11:40 AM

Adyasha's blog: A brain in CCTV mode
The tag does not lecture or warn. It simply exists in a space that is already private.

24 Apr 2026 10:36 AM

When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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