Advertising, 14 Jul 2026

Visuals from Mountain Dew Adda Stories campaign

14 Jul 2026 10:38 AM

Mountain Dew turns everyday hangouts to stories of courage and adventure

The brand has unveiled Mountain Dew Adda Stories, a new storytelling platform bringing together friendship, micro-drama and anime.
Sir Martin Sorrell

14 Jul 2026 9:43 AM

'Cannes is focussing on the wrong thing'

Sir Martin Sorrell chats with us about what he believes the Lions need to do, along with what WPP doesn't.
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Mayuresh Dubhashi (left) and Rohit Malkani

07 Sep 2026 11:26 AM

Mayuresh Dubhashi joins Saatchi & Saatchi India
Vandana Verma (left) and Shidush Contractor

07 Sep 2026 11:09 AM

Wondrlab launches WondrAgents for influencer marketing
Print ad space in first half of 2026 was largely stable, with only a marginal 2% dip compared to 2025

07 Sep 2026 11:03 AM

Education emerges as top sector in print advertising with 20% share of ad space: TAM report
The partnership with Sony Sports Network extends an existing relationship between the two companies that dates back to 2008.

07 Sep 2026 10:44 AM

ITW Universe partners with FanCode, Sony Sports Network

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Arun Srinivas

31 Jul 2026 8:05 PM

Updated: Meta responds to FIR against India head Arun Srinivas
FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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