Advertising

Till Diestel (left) and Juliana Constantino

01 Oct 2024 4:58 AM

LIA Creative Liaisons 2024: ‘Our industry needs more of the 30-second funny commercials’

Juliana Constantino and Till Diestel explained why creatives in advertising have the best job in the world.
Amy Dick

01 Oct 2024 3:53 AM

LIA Creative Liaisons 2024: Amy Dick's 14 ways to challenge the status quo

Cult London’s chief operating officer was one of the speakers on the opening day of the festival in Las Vegas.
Sugar Pop partners with Kriti Sanon

30 Sep 2024 8:00 PM

Sugar Pop collaborates with Kriti Sanon for its ‘Colour Sahi, Transfer Nahi’ campaign

The campaign marks the launch of its ultra stay transfer proof range of lipsticks.
Efficacy Worldwide bags mandate for Hero Cycles

30 Sep 2024 7:24 PM

Efficacy Worldwide wins media AOR mandate for Hero Cycles

The partnership aims to optimise the brand’s presence across multiple media channels, ensuring it resonates with its target audiences.
Rana Barua

30 Sep 2024 4:44 PM

The Advertising Club re-elects Rana Barua as president

Barua is group CEO, Havas India, South East and North Asia (Japan and South Korea) Havas Group – India. 
Sachin Talwalkar

30 Sep 2024 10:23 AM

Sachin's blog: What happens in Vegas...

The author shares how LIA's "Health & Wellness" category redefines how one lives, travels and innovates.
Gianmauro Vella (left) and Tanu Sinha.

30 Sep 2024 10:02 AM

Designyatra 2024: How PepsiCo uses design as a bridge to connect with consumers

PepsiCo’s Gianmauro Vella and Tanu Sinha, share insights on the emotional and experiential dimensions of design for their brand.
Rob Gilby

27 Sep 2024 6:48 PM

dentsu APAC CEO Rob Gilby moves on

Gilby had a stint of two years, having joined the network in September 2022.
Hajime Yakushiji

27 Sep 2024 6:17 PM

Designyatra 2024: Data shrinks the role of imagination - Hajime Yakushiji

Dentsu Inc's Yakushiji highlighted the need for companies to think outside the box while generating business ideas.
TAM AdEx - Half Yearly Advertising Report on Digital

27 Sep 2024 11:38 AM

Over 98,600 exclusive advertisers on digital compared to TV in H1'24: Report

The Ecommerce-other services category grew 2X during Jan-Jun 2024 over last year, according to TAM AdEx's half-yearly report on digital.

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