Manifest Media Staff

The Womb will be instrumental in developing engaging narratives and effective communication strategies for Danone India’s toddler nutrition brands. 

31 Jan 2025 1:12 PM

Danone assigns its strategic and creative duties to The Womb

No multi-agency pitch was conducted for this account win. 
MS Dhoni emerged as the most sought-after celebrity among all professions endorsing the highest number of brands in 2024, as per the TAM report

31 Jan 2025 11:43 AM

MS Dhoni tops celebrity ranks with maximum brand endorsements in 2024: Report

Celebrities sustained their influence, endorsing over 25% of all ads aired last year, as per TAM AdEx's celebrity endorsements report.
Coca-Cola India's Maidaan Saaf campaign.

31 Jan 2025 11:36 AM

Coca-Cola India unveils 'Maidaan Saaf' campaign at Maha Kumbh Mela to promote plastic recycling

Through this initiative, the brand is transforming plastic waste into useful resources while showcasing the power of recycling.
Screenshot from the film

31 Jan 2025 11:21 AM

MS Dhoni feels the heat ahead of ICC Champions Trophy 2025

The latest campaign featuring the cricketer showcases him in a 'not-so-cool' avatar.
February 2025's cover page

31 Jan 2025 11:06 AM

February issue of Manifest is now out

We analyse whether telemarketing is a boon or a bane, Q&As with industry leaders, effectiveness of campaigns like PVMA, and a lot more...
Catch Spices' 'Kyunki Khana Sirf Khana Nahi Hota' campaign.

30 Jan 2025 4:54 PM

Catch Spices adds a dash of humour and spice as Akshay Kumar, Rajpal Yadav cook up a storm

Conceptualised by Dentsu Creative, the ad films highlight Catch Turmeric and Catch Garam Masala's product offerings.
Sharvari

30 Jan 2025 11:40 AM

Wellbeing Nutrition signs Sharvari as brand ambassador

Rolls out a digital campaign to highlight this association.
mCanvas TV

30 Jan 2025 11:29 AM

mCanvas introduces mCanvasTV for engaging connected TV ads

The technology will leverage interactive storytelling to achieve elevated engagement, broader reach, and lead generation for brands.
Meta's projecting growth of 8-15% in the first quarter of 2025.

30 Jan 2025 11:20 AM

Meta revenue increases by 22% to reach USD 164.5 billion in 2024

Fourth quarter growth was 21% over the same period in 2023.
From left: Sriram G, Shagun Seda, Alok Mohanan, Amit Doshi, Mayur Hola, Smita Salgaonkar and PG Aditiya.

30 Jan 2025 11:12 AM

Impact of 'good ads' on marketing

The panel explored the significance of well-crafted ads in marketing and their impact on business success.

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