Manifest Media Staff

Josy Paul (left) and Mithila Saraf

11 Dec 2025 10:18 AM

'Ultimately, awards will evolve to reward not just creativity, but integrity'

Manifest studies 2025's big disruptions in advertising, media and marketing.
Along with the 0.44% already picked up from public shareholders through an open offer, JSW Paints now holds 61.2% of the company.

11 Dec 2025 1:43 AM

JSW Paints completes 60.76% acquisition of Akzo Nobel India

Deal aims to cement the company's position as a major force in India's paints sector.
(L-R) Aswirbaad Das, Farhat Shaukat, Tashina, Tanya Kapool and Shyam Nair

10 Dec 2025 11:38 PM

Sunny Side Up strengthens Bengaluru team with senior hires

Appoints Tashina A as SVP; onboards Aswirbaad Das, Farhat Shaukat, Tanya Kapool, and Shyam Nair across key creative and business roles.
Gaurav Nijhawan

10 Dec 2025 3:49 PM

Gaurav Nijhawan joins MMTC-PAMP

He moves from Induslnd Bank, where he was marketing head - digital strategy and analytics.
Kia's 'The Next Legend' campaign.

10 Dec 2025 3:10 PM

Thierry Henry drives the next legend to the World Cup with Kia

The film has been rolled out in the lead up to the FIFA World Cup which will be held in USA, Canada and Mexico in 2026.
Maruti Suzuki's 'The Return of a Classic' campaign.

10 Dec 2025 11:33 AM

Maruti Suzuki taps into nostalgia with a classic off-road adventure

The brand brings back a beloved narrative from the 90s ad film 'Kancha', reimagined for an EV era.
The account was won following a multi-agency pitch

10 Dec 2025 11:11 AM

Network Advertising bags creative duties for three Bajaj Consumer Care brands

The agency will handle creative and strategy for Coconut Oil, Amla, and Gulabjal brands.
Tata Play Binge announced the addition of Ultra Play and Ultra Jhakaas to its OTT portfolio

10 Dec 2025 10:47 AM

Tata Play Binge adds Ultra Play and Ultra Jhakaas to its OTT portfolio

The partnership strengthens its Hindi and Marathi content offerings, catering to audiences with varied content tastes across the country.
Prachi Narayan (left) and Ramakrishnan R

10 Dec 2025 10:35 AM

'The share of endorsements going to women athletes is still small, but the trajectory is upward'

Manifest studies 2025's big disruptions in advertising, media and marketing.
Tata Tea Premium Care campaign

09 Dec 2025 11:25 PM

Tata Tea makes everyday care feel ‘premium'

The campaign celebrates small gestures that turn a simple cup of tea into an expression of thoughtfulness.

Latest Stories

The campaign features Instagram content creators Anuj Gupta and Sufiyan Junaid.

12 Dec 2025 11:14 AM

Wakefit delivers the perfect post-wedding solution
Shailja Varghese

12 Dec 2025 10:51 AM

Shailja Varghese exits Omnicom Media Group India
The change is on the back of strong results from the big tech platforms and a muted impact on global trade from trade tariff.

12 Dec 2025 10:43 AM

Warc ups global ad spends by 1.5% for 2025, to close the year with 8.9% growth
Aims to build more moments of celebration, choice, and connection for cricket fans of legal drinking age around the world.

12 Dec 2025 10:33 AM

AB InBev strikes global deal to become ICC's official beer partner

Most Read

Among the 14 leaders revealed so far, only one is female

04 Dec 2025 2:53 PM

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'
Aditya Kanthy

02 Dec 2025 12:35 AM

Omnicom-IPG merger: Creative structure for India revealed
Vineet Bajpai

01 Dec 2025 6:59 PM

Omnicom announces executive leadership after IPG merger
Manifest's December 2025 issue

01 Dec 2025 10:36 AM

Manifest's December 2025 issue is now out

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