Manifest Media Staff

Siddharth Kumar

23 Apr 2025 1:43 PM

Infectious Advertising appoints Siddharth Kumar

His last full-time stint was with McCann Worldgroup, where he was associate creative director till 2023.

From left: Surendran Chemmenkotil, Mohan Menon and Praful Akali

23 Apr 2025 11:10 AM

Panel Discussion: Healthcare is a black box in our country

In conversation with Metropolis Healthcare’s CEO, Surendran Chemmenkotil, and chief marketing officer, Mohan Menon.

Influencer content outperforms digital ads in, as per Kantar's Influencer Playbook report

23 Apr 2025 10:48 AM

67% Indians trust influencer recommendations over traditional ads: Kantar

Influencer ads outperform digital ads in driving short-term sales, but are less effective for long-term brand building, as per the report.

Flipkart's 'SASA LELE' campaign

23 Apr 2025 10:43 AM

Flipkart sets the stage for summer with a product parade

Rolls out a campaign ahead of its 'double sale'.

Broke Bond's 'Brooke Bond Taj Mahal Chai Bansuri' campaign.

22 Apr 2025 7:31 PM

Brooke Bond brews music at Vijayawada

Conceptualised by Ogilvy, the campaign consists of an ad film.

Rajkummar Rao

22 Apr 2025 5:41 PM

Sun King signs Rajkummar Rao as brand ambassador 

Rao will represent Sun King’s full range of solar and electrical products, championing access to reliable, sustainable energy for all.

Mahima Kukreja

22 Apr 2025 4:48 PM

Liqvd Asia appoints Mahima Kukreja

Her last full-time stint was with Monks, where she was senior creative director. She is also the founder and CEO of Feel Fuzzy. 

Rahul Kapoor

22 Apr 2025 3:17 PM

Rahul Kapoor joins The Trade Desk

He moves from Google India, where he was director partnerships solutions.

Nykaa aims to amplify its sunscreen offerings through this.

22 Apr 2025 1:36 PM

Supergoop! launches in India through Nykaa

For this, the online store company will have a fully omni-channel launch. 

Fernando Machado

22 Apr 2025 10:40 AM

'The biggest risk is having to pump a ton of money into paid media'

GSP USA's Fernando Machado on how true creativity builds brands, why ‘safe’ is risky, and what today’s creatives should focus on.

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