Manifest Media Staff

Prerna Kapur

15 Dec 2025 5:38 PM

Noise appoints Prerna Kapur

She moves from Cars24, where she was head - brand marketing.

King at Spotify I-Pop Icons Live

15 Dec 2025 5:05 PM

Where fashion meets I-Pop: Spotify and AJIO collaborate at the debut I-Pop event

SPECIAL FEATURE: The two brands aim to create more experiences that bring fashion, music, and youth culture closer together.

Parikshit Bhattaccharya (left) and Paritosh Srivastava

15 Dec 2025 12:45 PM

Propagate India elevates Parikshit Bhattaccharya

In his expanded mandate, Bhattaccharya will drive the agency's creative vision and sharpen its digital craft.

Whatsapp's campaign

15 Dec 2025 11:46 AM

WhatsApp bridges communication gap one voice note at a time

Conceptualised by Fundamental, the on-ground activation was executed by TriOOH, Superlative Films and Spark Foundry.

Nirma's 'Tujhsa hi Nirma hai' campaign

15 Dec 2025 11:21 AM

Nirma upgrades its iconic jingle, but not its worldview

Despite positioning itself as a 'modern' retelling, the film remains trapped in its dated ‘Hema, Rekha, Jaya aur Sushma' laundry stereotype.

Samsung's  'A Friend for Christmas' campaign.

15 Dec 2025 11:04 AM

Samsung turns a child's imagination into the real magic of Christmas

Conceptualised by Taylor Herring, the campaign comprises an ad film.

43% of Indians browse online shopping platforms for discovery, research, and deal-hunting

15 Dec 2025 10:54 AM

Linear TV viewership has seen a marginal dip in Q3 2025: Kantar

The report adds that three in four digital-only users reside in rural India.

Picture courtesy: LinkedIn

15 Dec 2025 9:59 AM

McCann's Aditya Gupta moves to Cheil

Spent eight years with the agency, where he was most recently senior vice president.

Ashish Bhasin (left) and Carol Goyal

15 Dec 2025 9:49 AM

'The move towards harder ROI metrics is something that clients have been looking for in any case'

Experts decode whether the CCI raids will reshape client procurement, and how pitch behaviour is likely to evolve amid the investigation.

JioStar has ICC's broadcast rights till the end of 2027.

14 Dec 2025 11:11 PM

JioStar-ICC end speculations about broadcast deal ending abruptly

Follows media reports of JioStar wanting to exit media rights deal with ICC two years before deal was to end.

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