Manifest Media Staff

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02 Apr 2025 3:50 PM

Prime Video launches Apple TV+ as an add-on subscription in India

Prime members who subscribe to Apple TV+ through Prime Video will be able to stream exclusive shows and movies with new releases weekly.
Charu Budhiraja

02 Apr 2025 1:28 PM

Charu Budhiraja joins Edstead

Moves from Warner Bros Discovery where she was creative head. 
Blast is a European-based esports entertainment company

02 Apr 2025 11:57 AM

Reliance and Blast form JV to create IPs for the Indian market

Blast works with the likes of Epic Games, Krafton and Riot Games, among others, to create global esports properties.
The account was won post a multi-agency pitch.

02 Apr 2025 11:34 AM

Ather Energy assigns its influencer marketing duties to Hypothesis by OML

The mandate encompasses creator-first content marketing solutions across social and video streaming platforms.
Brands tapping influencers are winning consumers, says iCubesWire IPL Survey

02 Apr 2025 11:31 AM

Influencer-led brands outperform traditional ad-only strategies in ROI: iCubesWire IPL survey

The survey deciphers what drives recall, trust, engagement and purchasing decisions during the cricketing event in India.
Sunita Mohanty

02 Apr 2025 11:23 AM

Sunita Mohanty joins upGrad Enterprise

She moves from SAP India, where she was head - Cloud Success Services.
From left: Rana Barua, Dorelle Kulkarni and Charles Houdoux

02 Apr 2025 10:51 AM

Havas India appoints Dorelle Kulkarni 

She moves from Publicis, where she was senior vice president. 
Harsh Kapadia

02 Apr 2025 10:40 AM

Grey India appoints Harsh Kapadia as Sandipan Bhattacharyya moves on

Bhattacharyya was serving as MD and chief creative officer - South Asia.
Myntra's 'Fashion with Caution' campaign

02 Apr 2025 10:12 AM

Myntra makes Ranbir Kapoor and Tripti Dimri issue a public apology

Conceptualised by Tilt Brand Solutions, the campaign comprises two films.
MakeMyTrip's #IndiaKaTravelPartner campaign.

01 Apr 2025 10:17 PM

Alia Bhatt and Ranveer Singh take a nostalgic trip with MakeMyTrip

The campaign consists of an ad film that showcases the travel company's 25-year journey.
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Picture credits: ChatGPT

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