Manifest Media Staff

(L-R) : Geeta Vatnani, Varun Dhawan, and Vinit Karnik

13 May 2026 11:47 AM

WPP Media India Brew 2026: 'Authentic brand associations like Sanjay Dutt endorsing alcohol work'

Dhawan spoke about how strong products ultimately market themselves, while weaker products reveal the real brilliance of marketing.
Jaideep Gandhi (left), Mohit Joshi, and Srinivasan K Swamy

13 May 2026 11:39 AM

Goafest 2026: ‘The idea is to understand how businesses are resetting' – Mohit Joshi

Jaideep Gandhi, Mohit Joshi and Srinivasan K Swamy explain what will be different at Goafest this year.
Anushka Sharma in the Heer by Giva campaign

13 May 2026 10:24 AM

Anushka Sharma fronts the launch of Heer by Giva

The campaign for the new gold and lab-grown diamond brand features an ad film starring the actor.
L to R: Ruchi Mathur, Ritam Bhatnagar, Laksh Maheshwari, Arjun Kolady and Anmol Kukreja.

13 May 2026 10:18 AM

WPP Media India Brew 2026: Why brands need to stop treating experiences like media buys

At the summit, industry leaders discussed fandom, community-led events and experiential marketing evolution.
Charli xcx

12 May 2026 10:07 PM

Nothing names Charli xcx as its first global brand ambassador and shareholder

The partnership positions the singer as both a cultural face and investor in the tech company's vision for creative expression.
ASCI releases draft guidelines for responsible labelling of AI-content in advertising

12 May 2026 6:07 PM

ASCI drafts guidelines for labelling of AI-generated content in ads

Advocates a risk-based approach, focusing on consumer outcomes rather than regulating the technology itself.
The program runs between 27 September and 1 October 2026.

12 May 2026 10:50 AM

LIA Creative Liaisons 2026: India winners revealed

Two winners will travel to Vegas for the Creative Liaisons program, while two will be part of the virtual coaching program.
(L to R) Khyati Sarang (planning head), Abheek Chatterji (chief of business) Abhik Santara (CEO), and Yash Kulshresth (CCO).

12 May 2026 10:38 AM

Six years in, ^ a t o m is building brands that perform today and last tomorrow

SPECIAL FEATURE: ^ a t o m shares how it is building brands that drive performance today and stay memorable tomorrow.
Jio Home's campaign with Mithila Palkar, Palak Purswani, and Barkha Singh.

12 May 2026 2:04 AM

Mithila Palkar, Palak Purswani, and Barkha Singh turn a house into a Jio Home

Conceptualised by Radhika Produces Films, the campaign comprises an ad film.
Nua's campaign

12 May 2026 12:45 AM

Nua saves the day by making periods more comfortable

Conceptualised by Enormous, the campaign introduces Nua's Zero Irritation Pads.

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