Manifest Media Staff

Sachin Tendulkar

18 Jun 2025 1:28 PM

Reddit signs Sachin Tendulkar as brand ambassador

The cricketer will soon appear in a marketing campaign for the brand in India.
India has 25 more shortlists in 2025 compared to 2024

18 Jun 2025 12:44 PM

Cannes Lions 2025: India ends with 85 shortlists

BBDO India scores India's only shortlist on the third day of the festival.
Shah Rukh Khan led the ranks of celebrity endorsers in IPL 18

18 Jun 2025 11:13 AM

Celebrity-endorsed ads decline by 13% in IPL 2025: TAM report

Shah Rukh Khan remained the top endorser for the second consecutive year with 8% share of ad volume.
Shubhranshu Singh

18 Jun 2025 2:55 AM

Shubhranshu Singh joins inaugural board of Effie Lions Foundation

He will work as a board member with a special focus on helping the foundation address the needs of India and South Asia.
The official announcement was made at an event held at the River Plate Stadium, Buenos Aires. 

18 Jun 2025 2:39 AM

Kingfisher Premium partners with Argentine Football Association

Through this collaboration, the brand aims to expand its footprint across passionate football territories in the country.
Marc Pritchard

17 Jun 2025 10:19 PM

Cannes Lions 2025: Advertising > content – Marc Pritchard

P&G’s chief brand officer listed five timeless lessons for brand building on day two of the festival.
Vikram Solar's ‘Khushiyon Wali Sunshine’ campaign.

17 Jun 2025 8:25 PM

Vikram Solar turns a child’s 'hanji' into a symbol of solar-powered joy

The campaign featuring an ad film is the brand’s first TVC.
Overall Lions tally stands at 12.

17 Jun 2025 6:00 PM

Cannes Lions 2025: Three wins for India on day two

Ogilvy, Talented and VML among the winners.
CTV has emerged as a premium channel in India with 35 million incremental viewers

17 Jun 2025 5:32 PM

CTV viewership up; 23% of Indians are now digital-only: Kantar report

There’s a pivotal shift in how India consumes content, especially the younger and rural audience, according to the Media Compass report.
Suzanne Powers (left) and James Blake

17 Jun 2025 4:52 PM

Cannes Lions 2025: Shortcuts through technology skip a whole amount of human learning - James Blake

The musician was in conversation with Suzanne Powers on day two of the festival.

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