Campaigns

The Hindu's Written by Journalists campaign

07 Nov 2025 6:03 PM

The Hindu reaffirms its legacy of substance over sensationalism

With the sharply crafted 'Written by Journalists' campaign, the 147-year-old publication reasserts its stance by doubling down on credibility.
Rexona's ‘Maidan Mein Utro' campaign

06 Nov 2025 11:00 PM

Rexona launches ‘Maidan Mein Utro' with Smriti Mandhana

The campaign aims to inspire women to go all in with confidence, while celebrating the power of participation and self-belief everyday.
The ‘BGMI Drops' campaign.

06 Nov 2025 1:40 PM

BGMI reimagines surrogate advertising for the meme generation

Conceptualised by Talented, the campaign comprises three ad films. 
Birla Opus Calista campaign

06 Nov 2025 10:33 AM

Birla Opus Calista unveils ‘Wall Therapy' to help combat stress

Conceptualised by Leo, the campaign spotlights the paint's role in easing daily stress, by showcasing its resistance to tough household stains.
Peter England's 'The Bollywood Wedding' campaign

04 Nov 2025 12:41 AM

Karan Johar and Rohit Saraf redefine wedding style with Peter England

Conceptualised by Ogilvy, the campaign consists of an ad film.
Škoda's campaign for the Octavia RS

03 Nov 2025 5:03 PM

Škoda and Rishab Rikhiram Sharma create a symphony in motion for the Octavia RS

The campaign comprises an ad film.
Anytime Fitness' 'No Rahuls were harmed in the making of this ad' campaign.

03 Nov 2025 2:17 PM

Anytime Fitness turns gym guilt into a friendly push to get moving

Conceptualised by SW Network, the campaign comprises an ad film.
Durex India's 'The Other G-Spot' campaign

31 Oct 2025 10:47 AM

Durex flips the narrative on G-spot into a powerful call for breast self-examination

What begins as a sensual guide from the condom brand turns into a stirring reminder of self-love and early cancer detection.
Emirates' 'Let the Holiday Continue' campaign.

30 Oct 2025 3:19 PM

Emirates reminds travellers that the holiday does not end at check-out

The campaign comprises an ad film.
Apple's 'Great Ideas Star Here' campaign.

30 Oct 2025 11:18 AM

Apple turns the blank page into a canvas of human creativity

Conceptualised by TBWA\Media Arts Lab, the campaign comprises an ad film.

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Burson and Mirae Asset Sharekhan

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Anirban Chaudhuri

18 Nov 2025 1:20 PM

Anirban Chaudhuri joins Hashtag Orange
Qatar Airways has now opened a public vote on the two ads, with the winning creator set to be announced on 23 November.

18 Nov 2025 12:59 PM

Qatar Airways turns into a flying studio, pushes Wi-Fi offering by creating two ads in one flight
Priyanka Raonka

18 Nov 2025 12:19 PM

Priyanka Raonka moves on from Boehringer Ingelheim

Most Read

The event was attended by 253 women across advertising

17 Nov 2025 11:55 AM

SIBI India 2025: 'One grows up thinking leaders don't cry, don't show emotion, and are invincible'
From left: Sumedha Chakraborty, Ankush Sabharwal, Ivinder Ray, Shruti Bhatia, and Niraj Ruparel

13 Nov 2025 8:35 AM

'Learning will happen faster than any training programs if AI is given to the users'
See It Be It works to achieve equal gender representation among senior creative leaders

12 Nov 2025 1:04 PM

Cannes Lions' 'See It Be It' India to be hosted on 14 November in association with Snowball Studios
Ramanuj Shastry

12 Nov 2025 9:54 AM

‘The best school of advertising I could have asked for was working under Piyush Pandey'

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