Marketing

Manifest's December issue

03 Dec 2024 10:49 AM

December issue of Manifest is out now

The lead feature for the issue are the five big developments across advertising, media and marketing in 2024.

Manasi Parekh

02 Dec 2024 10:36 AM

Malabar Gold & Diamonds signs Manasi Parekh as brand ambassador

Rolls out a campaign featuring Parekh and aims to connect with Gujarati audiences nationally and internationally.

Sujala Martis (left) and Manasi Narasimhan

29 Nov 2024 9:10 AM

Marketing Manifest Stations with Manasi: Episode three

The third episode features Sujala Martis, director - consumer marketing, Platinum Guild International (PGI).

The updated brand identity features a striking purple colour while still incorporating the cursive logo that resembles the founder Pirojsha Godrej’s signature.

28 Nov 2024 6:14 PM

Godrej Enterprises Group rebrands

Rolls out a new logo and campaign conceptualised by Lowe Lintas to emphasise this revitalised identity.

Rohit Sharma

28 Nov 2024 5:38 PM

ixigo Trains appoints Rohit Sharma as brand ambassador

Rolls out a campaign to highlight the association.

From left: Neha Ahuja, Raja Ganapathy and S Subramanyeswar (Subbu).

28 Nov 2024 11:42 AM

'The younger audience buys into the experience first and the brand later’ 

MullenLowe Group’s S Subramanyeswar and Spring Marketing Capital’s Raja Ganapathy shared insights on brand fandom during Spotify Hits.

Aditya Tandon

28 Nov 2024 11:40 AM

Aditya Tandon moves on from Network 18

He served a stint of nearly 12 years, having joined the network in February 2013 as vice president (head) - brand marketing.

Anika Malik Wadhera

27 Nov 2024 4:18 PM

Anika Malik Wadhera joins The Good Glamm Group

She moves from Sirona Hygiene, where she was head of marketing.

Ramya Venkat

26 Nov 2024 7:45 PM

Ramya Venkat joins Abbott

Moves from Unilever, where she was senior regional brand manager - Indulekha.

Cricketers M.S. Dhoni, Virat Kohli and Sachin Tendulkar topped the celebrity brand endorsers ranking

26 Nov 2024 4:09 PM

Virat Kohli, MS Dhoni, and Sachin Tendulkar top ‘Brand Endorser 2024’ list: Report

Male cricketers outshine Bollywood A-listers as popular celebrities across age and gender categories in the report by Hansa Research.

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