Heineken 0.0 is bringing its global Formula 1 legacy closer to Indian fans through a partnership with FanCode, promising immersive race-day experiences across the country.

Through this partnership, they have created The Ultimate F1 Fan Park at UB City Amphitheatre in Bengaluru, which will feature the screening of the Singapore Grand Prix on 5 October 2025.

Furthermore, Heineken 0.0, building on its long-standing global association with Formula 1, will extend the celebrations to more than 200 curated screenings at pubs and sports bars across six cities — Mumbai, Pune, Bangalore, Goa, Kolkata and Hyderabad.

To further engage fans, Heineken 0.0 will launch exclusive digital content featuring Siddhant Chaturvedi, Rohan Joshi and Rizwan Bachav, offering a front-row seat to the Singapore Airlines Singapore Grand Prix 2025.

FanCode, the official broadcaster of Formula 1 in India, will amplify the partnership with live race coverage, behind-the-scenes access and exclusive digital programming.

Joanna Price, chief corporate affairs officer, The Heineken Company, said, “Formula 1 has always stood for innovation and passion, values that align perfectly with Heineken 0.0. Since 2017, our partnership has allowed us to connect with dynamic and passionate race fans through our message of responsible enjoyment. As F1’s popularity surges in India, we are excited to bring world-class, inclusive and responsible fan experiences to this emerging hotspot, marking the beginning of a long-term journey to make India a key part of Formula 1’s global fan map.”

Vikram Bahl, chief marketing officer, United Breweries, added, “Heineken 0.0 is all about creating moments of connection and Formula 1® gives us the perfect stage to do that in India. With the sport’s fandom growing rapidly, we’re bringing fans together through immersive screenings, digital content and fan parks that celebrate passion and community. At the same time, we believe great experiences must go hand-in-hand with responsibility, and our goal is to shape the culture of F1 in India with world-class, inclusive and responsible fan experiences.”

Yannick Colaco, co-founder, FanCode, said, “Communities sit at the core of sports fandom, and we’re excited to be part of Formula 1’s incredible rise in India. Fan parks like this give fans the chance to come together, celebrate, and share their love for the sport, while also building camaraderie and strengthening the community. In just a few years, F1 has grown from a niche following into one of the most electric and fast-rising fan cultures in the country — now firmly part of everyday conversations.”