Sports marketing, 06 Jan 2026

Madhav Nayak

06 Jan 2026 8:24 PM

Madhav Nayak joins Kenvue 

Moves from Yum! Brands, where he was chief marketing officer, KFC Asia.
Sanjay Adesara

06 Jan 2026 5:16 PM

‘Sports will always get sponsor interest in our country'

Adani Sportsline's Sanjay Adesara chats with us on the sidelines of the team's jersey unveiling ahead of the fourth season of the WPL.
Picture Courtesy: Anna Shvets from Pexels

06 Jan 2026 4:34 PM

More than 60% of consumers express high trust in GenAI results: Report

The report highlights how GenAI is becoming part of consumers' everyday routines, including how they shop.
Wellbeing Nutrition's ‘The Lighter, Quieter Whey' campaign.

06 Jan 2026 3:33 PM

Wellbeing Nutrition gives protein a volume control and turns the gut noise down

The campaign consists of an ad film.
Lotto announces collaboration with tennis icon Sania Mirza

06 Jan 2026 2:07 PM

Sania Mirza returns as Lotto brand ambassador

Mirza joins as chief advisor for women's sports, will focus on building a stronger sense of community and relevance for women.
Mrunal Thakur

06 Jan 2026 11:52 AM

EBG Group names Mrunal Thakur as brand ambassador for Carlton Wellness

Thakur will front Carlton Wellness's brand films, digital content, experiential campaigns, and flagship launches across India.
Madison said the evolution comes at a time when marketing complexity in India is rising faster than marketing certainty, driven by non-linear consumer journeys, fragmented attention and a widening gap between activity and outcomes.

06 Jan 2026 11:19 AM

Madison Media launches MbrAIn, a strategic media planning agent

Positions the platform as an always-on strategic partner for brands, marking its shift to a system-driven, AI-powered growth model.
WPP logo

06 Jan 2026 11:05 AM

WPP launches Agent Hubs

It is aimed at arming clients and the company's global workforce with WPP-verified approaches to deliver superior work across any brief.
Neha Mansharamani

06 Jan 2026 11:02 AM

Sephora appoints Neha Mansharamani

She moves from L'Oréal, where she was senior manager - product and marketing - Lancôme (skincare, MUP and fragrances).
Albert Almeida

06 Jan 2026 10:53 AM

‘Arts elevate conversations and build better managers'

NCPA's Albert Almeida on rebuilding live culture, sustaining the arts without selling out, and why institutions like NCPA matter.

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Cosmix takes a bite out of food advertising's biggest clichés
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08 Jan 2026 11:14 AM

Arpit Garg joins The Weber Shandwick Collective

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