Sports marketing, 21 Jan 2026

Dhimant Bakshi (left) and Mayuresh Kore

21 Jan 2026 10:48 AM

We were in the business of happiness during our darkest phase: Dhimant Bakshi

Imagicaa's CEO and CFO on telling a vulnerable brand story, balancing disclosure, and what hope means in a crisis.
Hero MotoCorp reimagines prayer flags as first-aid for Himalayan bikers

21 Jan 2026 10:46 AM

Hero MotoCorp transforms Tibetan prayer flags into portable first-aid kits

Conceptualised by Saatchi & Saatchi India, the initiative functions as a safety solution that bikers can carry with them on their journeys.
Sanjeevani's The Pink Tag Project campaign

21 Jan 2026 10:25 AM

Sanjeevani stitches breast cancer awareness into everyday wear

The Pink Tag Project rolled out as a part of the initiative, is aimed at increasing awareness of breast self-examination among women.
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Representatives from TCS and Rio Marathon organizers at the partnership announcement.

11 Nov 2026 1:35 PM

Tata Consultancy Services partners with Rio Marathon as official AI and technology partner
Google India's ‘Bebo's Day Out With Android' campaign.

11 Nov 2026 12:49 PM

Google India lets Kareena Kapoor Khan ditch the itinerary for a day out with Android
Shilpa Marodia

11 Nov 2026 12:07 PM

Shilpa Marodia joins Lenovo
Campa Cola's festive campaign

11 Nov 2026 11:12 AM

Campa Cola celebrates the chaos behind India's festive preparations

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