Continuing our focus on healthcare, Praful Akali, founder and MD, Medulla Communications, chatted with Rohit Gulati, director marketing - India and South Asia, Johnson & Johnson Vision, to discuss the medical device marketing space, the importance of surgeons as stakeholders, the future of healthcare and more.
Gulati believes that medical device marketing is dynamic compared to pharmaceuticals as 'one has the room to experiment'.
View the entire conversation above.