Advertising

Smriti Tewari

16 Oct 2025 11:18 AM

Smriti Tewari joins Infectious Advertising

Joins from VML where she was AVP.
The association with Monkeyway allows Firestarter to offer Indian clients, international brand technologies, starting with  3D real time streaming.

16 Oct 2025 10:29 AM

Rayomand J Patell launches Firestarter

The agency has entered a partnership with Germany-based Monkeyway.
Harshil Karia (left) and Nisha Singhania

16 Oct 2025 10:07 AM

Rage-bait advertising sells, but at what cost?

Is rage-baiting a clever marketing clickbait, or a ticking time-bomb? We unpack the rights, wrongs, and trade-offs of this latest brand tactic.
People Home Finance's logo

15 Oct 2025 11:52 AM

Underdog crafts People Home Finance's brand identity

Part of Weaver Services, People Home Finance, aims to transition into a warmer, more inclusive avatar.
Havas' organic growth for the first nine months of 2025 was 2.8%

15 Oct 2025 10:50 AM

Havas organic growth at 3.8% in third quarter of 2025 compared to 2024

Net revenue in APAC and Africa was up by 8.2% in the quarter as compared to the same period last year.
Tanvi Shah at LIA 2025

15 Oct 2025 10:35 AM

What happened in Vegas: My Creative LIAisons 2025 learnings

Tanvi Shah shares how she returns to Bengaluru with the permission to fail boldly after her experience in Vegas.
Rajat Mendhi

14 Oct 2025 10:26 AM

Rajat Mendhi joins S4Capital

His last full-time stint in the agency front was at BBDO India, where he was EVP planning.
Tonic Worldwide X NICMAR

13 Oct 2025 11:43 AM

Tonic Worldwide secures digital marketing mandate for NICMAR

The account was won following a multi-agency pitch and will be handled out of Tonic Worldwide's Mumbai office.
The billboard is present at a site in Bandra, Mumbai.

13 Oct 2025 10:44 AM

Chupps Footwear creates a billboard that disappears so that the message lasts longer

Conceptualised by Into Creative, the billboard kicks off a multimedia campaign introducing the brand's 100% biodegradable sliders.
Madison Communications has urged Delhi High Court to halt CCI antitrust probe

10 Oct 2025 11:27 AM

Madison Communications moves Delhi High Court to challenge CCI antitrust probe

The agency seeks to halt the CCI's investigation into alleged cartelisation in the advertising sector.

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