Advertising

From left: Fernando Machado, Meghan Oretsky, Piyush Pandey, Agnello Dias, Rajdeepak Das and Karim Naceur

24 Feb 2025 9:09 AM

Good Ads Matter Awards 2025: 'Creative' jury announced (part one)

Early bird deadline for the award submission is 28 February.
Prega News X FCB Kinnect

21 Feb 2025 1:51 PM

Prega News appoints FCB Kinnect as AOR

Through this partnership, the brand aims to solidify its position as the go-to choice for women on their journey to motherhood.
The philosophy is about 'solving big problems', 'delivering big results' and 'partnering with brands that have the boldest ambitions'.

21 Feb 2025 1:29 PM

BBDO rolls out 'do big things' philosophy

CEO Nancy Rayes states its part of the agency's agenda to transform brands into icons.
Here's what the founder of Kiss Films is doing this week.

21 Feb 2025 9:57 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films discusses the new tax regime with a director.
Rana Barua

21 Feb 2025 9:38 AM

AME Awards 2025: Rana Barua on the advisory committee

Only Indian on the list.
S Subramanyeswar (left) and Vistasp Hodiwala

20 Feb 2025 9:09 AM

Can independents retain talent better than network agencies?

Amidst the rising talent turnover in the advertising industry, we explore where does the key to retention lie.
The Great Indian Restaurant Festival campaign

19 Feb 2025 3:16 AM

Neena Gupta serves up exotic French with a little aid from Swiggy Dineout

The campaign humorously highlights the GIRF 2025 offerings where users can avail flat 50% off on dining out across major restaurants.
From left: Shakun Batra, Rekha Nigam, Prasoon Pandey, Sonal Dabral, Gauri Shinde and Ajay Gahlaut

18 Feb 2025 3:24 PM

Good Ads Matter Awards 2025: Jury for 'Writing for Advertising' category revealed

Early bird deadline for the award submission is 28 February.
TAM AdEx Digital Advertising Trends for 2024

18 Feb 2025 11:22 AM

Amazon Online top advertiser on digital in 2024: TAM report

Twitter.com led digital platforms with a 33% share, followed by YouTube with a 28% share, even as digital ad impressions rose 7% last year.
Cannes Lions 2025 will be held between 16-20 June.

18 Feb 2025 11:11 AM

Cannes Lions 2025: TOI opens entries for Young Lions

Two teams will be sent courtesy TOI to the festival in June.

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Malaysia Airlines and Mumbai Indians' 'Cricket at 30,000 feet' campaign

07 May 2026 3:18 PM

Malaysia Airlines and Mumbai Indians turns aircraft into a cricket pitch
Anurag Iyer

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Gurbaksh Singh

07 May 2026 10:42 AM

'Need to have outstanding solutions for challenging problems'
Spotify and FC Barcelona's, 'The Dream Begins' campaign.

07 May 2026 10:40 AM

Spotify brings Olivia Rodrigo to the pitch ahead of El Clasico for FC Barcelona

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Has influencer marketing proven enduring value?

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The tag does not lecture or warn. It simply exists in a space that is already private.

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When a garment label becomes a behavioural health intervention
Godrej Industries Group's new logo (left) alongside Australian agency Guerrilla's identity (right), drawing comparisons for visual similarity.

23 Apr 2026 5:45 PM

Godrej Industries' new identity resembles that of an independent Australian agency

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