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Manifest Media Staff

Image Courtesy: Martin Pechy from Pexels

03 Sep 2026 1:41 PM

PepsiCo assigns global media mandate to Publicis Groupe

PepsiCo was working with Publicis in India since 2022.

ChallanPay's ‘Aaram Se' campaign ft. Pratik Gandhi

03 Sep 2026 11:33 AM

ChallanPay and Pratik Gandhi turn India's classic cop-out into a comic chase

Conceptualised by Thinkstr, the campaign comprises a film that taps into familiar Indianisms to make dealing with traffic challans feel simpler.

03 Sep 2026 11:30 AM

Pepper Awards 2026: Jury revealed

For the 20th edition, the awards are going national, open to creative work across India.

Manasi Narasimhan (left) and Inderpreet Singh

03 Sep 2026 11:23 AM

Marketing Manifest Stations with Manasi: Episode 18

Inderpreet Singh, head, marketing, Birla Paints, Aditya Birla Group, discusses the challenges of entering the paints category.

02 Sep 2026 9:53 PM

Omnicom Media appoints David McCallen

He was previously at OMD as chief strategy officer, APAC.

02 Sep 2026 9:28 PM

PR industry influences USD 545 billion in economic value in India: Ipsos

According to the whitepaper released, the PR industry grew 11% to USD 340 million in FY2026, while reputation management accounts for the largest share of the estimated economic value influenced by the sector.

02 Sep 2026 2:08 PM

Kia Sorento puts the 'drive' in 'coffee drive'

The campaign comprises an ad film.

Lava's 'Sam Survivors Support Group's Last Meeting' campaign.

02 Sep 2026 1:35 PM

Lava takes a cheeky jab at ‘Sam', urging its ‘survivors' to switch to AGNI 4N

Conceptualised by SW Network, the campaign comprises an ad film.

Family Full House with Rohit Sharma to premiere on 1 September on Sony

02 Sep 2026 11:33 AM

Rohit Sharma's Family Full House to premiere on Sony Entertainment Television and Sony LIV

Headlined by the World Cup-winning captain, the family entertainer show will premiere on19 September 2026.

The findings also point to a growing emphasis on credibility as AI changes how buyers discover and evaluate brands.

02 Sep 2026 11:09 AM

95% of Indian B2B marketers say professional validation influences Gen Z buyers: LinkedIn

The research examines how B2B marketers in India are adapting to younger decision-makers, with expert voices, short-form video and professional communities emerging as key trust drivers.