Manifest Media Staff

1,413 entries competed in Social & Creator Lions in which 44 winners were named

28 Jul 2026 10:25 AM

The year the creator economy stopped being called an economy-in-waiting

We look at how global brands, platforms and talent agencies used creators at the Cannes Lions International Festival of Creativity.
The agency's Gurugram office will handle the account

28 Jul 2026 10:13 AM

Arena Media India wins Keo Karpin's media mandate

Manish Sharma, president, Arena Media, will lead the account, which was won post a multi-agency pitch.
Shashi Sinha

28 Jul 2026 9:52 AM

Shashi Sinha leaves Omnicom Media India

Was serving as a strategic advisor since May 2025.
Kiran Shah

27 Jul 2026 9:08 PM

Go Zero cuts influencer marketing budget, shifts spend to in-house creators

Founder Kiran Shah aims to pivot the ice cream brand's influencer budget, citing challenges in measuring ROI.
Dentsu Creative Isobar and Canon

27 Jul 2026 1:31 PM

Canon India's ICB assigns its digital and e-commerce duties to Dentsu Creative Isobar

The account will be managed from the agency's Mumbai and Gurugram offices.
Exo campaign

27 Jul 2026 11:39 AM

Voice-O-Meter: Exo breaks the bias by normalising shared household responsibilities

IAA Voice of Change and UNICEF pick the most gender-progressive ad among those covered by Manifest each week.
Flipkart Minutes' 'Shaq Hatao Lava Uthao' campaign.

27 Jul 2026 11:16 AM

Kullu's quick-commerce purchase sparks a family investigation for Flipkart Minutes

The campaign comprises an ad film.
Berger Paints' Rang Bana Rahe campaign

27 Jul 2026 10:53 AM

Berger Paints goes beyond walls to celebrate the unfading human spirit

Conceptualised by Sideways, the campaign transforms the brand's colour protection promise into a cheery ode to resilience and optimism.
The insurer will partner the Indian contingent for the Commonwealth Para Games and Asian Para Games 2026.

24 Jul 2026 3:03 PM

SBI Life becomes principal partner of Indian contingent for 2026 para-sports season

Will focus on highlighting the journeys and preparation of Indian para-athletes as they compete at international sporting events.
Pond's latest film for its Super Light Gel product

24 Jul 2026 2:41 PM

Pond's lets the boys in on its skincare secret, giving them a ‘Googly Woogly Woosh' glow-up

Conceptualised by Ogilvy, the campaign comprises an ad film.
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The offering is aimed at both Sun NXT's existing family audience and younger digital viewers.

21 Aug 2026 3:17 PM

Sun TV Network takes micro-dramas to TV with Sun NXT Shorts
iQOO's 'Your Everyday Now Smarter With AI'

21 Aug 2026 2:51 PM

iQOO helps an intern navigate first-day confusion with AI
Akshay Kumar (left) and Harish Kohli

21 Aug 2026 1:23 PM

Acer signs Akshay Kumar as its brand ambassador
Flipkart and Netflix's Entertainment Ka Pardah campaign

21 Aug 2026 11:14 AM

Netflix and Flipkart transform a window into ‘Entertainment Ka Pardah'

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