Manifest Media Staff

Katrina Kaif for Xiaomi India

06 Sep 2024 4:47 PM

Xiaomi India signs Katrina Kaif as brand ambassador

Through this association, the brand aims to strengthen its connection with consumers and reinforce its position as a preferred choice.

Decathlon and Zepto collaboration

06 Sep 2024 4:14 PM

Decathlon and Zepto announce strategic partnership

Collaborate to bring Decathlon’s sporting goods catalogue to consumers' doorsteps 'in ten minutes'.

Nishant Pratap

06 Sep 2024 3:04 PM

Nishant Pratap moves to FCB Kinnect 

Was executive creative director at Ogilvy.

Anvesha Poswalia

06 Sep 2024 11:19 AM

Anvesha Poswalia joins Shemaroo Entertainment

Moves from Unilever, where she was digital and e-commerce lead, home care.

Imperial Blue's sales have steadily declined since their 2019 peak, despite selling 22.8 million nine-litre cases in 2023.

06 Sep 2024 11:06 AM

Pernod Ricard to pour out Imperial Blue, taps Goldman Sachs for INR 5,000 crore sale

With declining sales and "Men Will Be Men" under scrutiny, the spirits seller plans to sell Imperial Blue and focus on premium brands.

Anupam Aashish

06 Sep 2024 10:52 AM

Anupam Aashish joins RP Sanjiv Goenka Group

Was with ABP Group where he served a stint of over 14 years.

Adex on TV movie channels saw a decline of 4% this year

06 Sep 2024 9:33 AM

HUL is leading advertiser on TV in movies genre, followed by Reckitt: TAM report

Ad volumes on TV in the genre decreased by 4% this year as compared to the previous year in the January-June period, as per the report.

Manoj Dobhal

06 Sep 2024 9:32 AM

Rapid Fire with Manoj Dobhal

Our series continues with the CEO of Dish TV India.

Netflix's "Better Enjoyed Together' campaign

06 Sep 2024 1:13 AM

Netflix India triples the 'Karans' to show how 4700BC can double the flavours

Conceptualised by Talented, the ad film aims to highlight the OTT platform's partnership with 4700BC for its new flavour offerings.

A report titled 'Beyond 22 Yards 2024' was released by D & P Advisory

05 Sep 2024 4:43 PM

IPL brand value fell by 11.7% in 2024: Report

The D & P Advisory report also stated that the Women's Premier League business increased by 8%.

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