Manifest Media Staff

Will bolster Plum's narrative in the healthcare and employee benefits space.

17 Sep 2025 1:29 PM

Plum Benefits assigns its communication duties to The Mavericks India

Aims to drive strategic communications for Plum across key touchpoints.
Rohit Mukherjee

17 Sep 2025 1:22 PM

TBWA\India appoints Rohit Mukherjee

He moves from Dentsu Creative, where he was group executive creative director.
Gill embodies values of performance, discipline, and excellence, qualities that resonate deeply with Bowlers' brand philosophy.

17 Sep 2025 11:29 AM

Allana Consumer Products teams up with Shubman Gill for Bowlers

The brand and Gill aim to inspire pet parents to make informed nutritional choices.
Pallavi Chakravarti

17 Sep 2025 8:45 AM

'Politics takes over and work stops being a priority'

Pallavi Chakravarti, founder and CCO, Fundamental, opens up on undercutting, kickbacks, awards, ageism, and more...
Cleartrip's

17 Sep 2025 12:28 AM

Cleartrip shows how affordable breaks can tame family drama

Conceptualised by Tilt Brand Solutions, the campaign comprises two ad films. 
The newly appointed brand ambassadors also reflect the bold spirit and unapologetic ambition that define Royal Stag's “Live It Large” philosophy.

16 Sep 2025 8:18 PM

Seagram's Royal Stag brings on Sidharth Malhotra, Badshah, Naga Chaitanya and Payal Dhare

Expands its cultural footprint with four new ambassadors across cinema, music, sport, and gaming.
Apollo Tyres is India's new cricket team jersey sponsor

16 Sep 2025 4:30 PM

Apollo Tyres signs on as team India's new jersey sponsor

Will reportedly shell out INR 4.5 crores per game, higher than Dream11's INR 4 crore, under a three-year deal estimated at INR 579 crore.
Call Me Chunky's ‘Chunky's Magic' campaign

16 Sep 2025 4:22 PM

Call Me Chunky gets Arjun Kapoor to crack

Conceptualised by Moonshot, the campaign comprises a film.
ZOFF Foods onboards Natasha Gandhi as digital ambassador

16 Sep 2025 3:39 PM

Zoff Foods ropes in Natasha Gandhi as digital ambassador

The collaboration comes on the heels of the brand's expansion into the ready-to-cook category and partnerships with Reliance Retail and D-Mart.
India has 601 mn OTT users and 148 mn active paid subscriptions, reveals Ormax's report

16 Sep 2025 2:41 PM

India's connected TV audience base sees a spike of 87% in one year: Ormax Report 2025

The OTT universe is now estimated at 601.2 million, representing 41.1% of the country's population, according to the OTT Audience Report.

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