Manifest Media Staff

Navonil Chatterjee

08 Oct 2025 10:35 AM

Navonil Chatterjee joins Creativeland Asia

Was working as an independent strategy consultant.
L'Oréal Paris' 'Mujh Mein Hai Diwali' campaign

08 Oct 2025 12:45 AM

L'Oréal Paris and Alia Bhatt urge women to celebrate the light within

Conceptualised by McCann Worldgroup, the campaign comprises a film.
Zouk's ‘No more Hold this for me' campaign

07 Oct 2025 7:42 PM

Zouk wraps its bags in humorous relatability ahead of Diwali

The brand's ‘No more Hold this for me' campaign transforms a universal relationship dynamic into a clever gifting insight.
Strategy is at crossroads, according to marketing strategists worldwide

07 Oct 2025 7:17 PM

Globally 80% strategists believe strategy must adapt to remain relevant: Warc report

62% say strategy is treated as expendable when there are budget constraints, according to the 'Future of Strategy 2025' report.
For brands, MNY Look Studio shows how AR can create immersive, culturally relevant campaigns that engage consumers on social platforms while driving commercial impact.

07 Oct 2025 3:22 PM

Maybelline New York and Snapchat launch ‘MNY Look Studio' to redefine festive beauty in India

The AR-powered experience lets users explore, experiment, and share personalised makeup looks inspired by Indian festivals.
Vivo rolls out another leg of its #JoyOfHomecoming campaign.

07 Oct 2025 12:56 PM

Vivo shines a light on togetherness, promises, and homecoming

Conceptualised by FCB India, the campaign comprises an ad film.
Asian Paints #HarGharBlue campaign

07 Oct 2025 10:29 AM

Asian Paints celebrates India's women cricketers with ‘Meri Wali Blue'

Conceptualised by FCB Kinnect, the campaign brings a new shade of pride to cricket, drawing from the brand's 'Har Ghar Blue' insight.
The husband-wife duo aim to showcase the emirate's culture, attractions, and experiences. Singh has been Experience Abu Dhabi's brand ambassador since 2023.

07 Oct 2025 1:06 AM

Deepika Padukone joins Ranveer Singh as brand ambassador for Experience Abu Dhabi

Padukone will be featured in upcoming campaigns showcasing the emirate's experiences and Diwali offerings.
However, the report cautions brands to combine AI with human oversight.

07 Oct 2025 12:51 AM

AI-related searches hit 654 million ahead of the 2025 festive season: GIPSI's GRWAi Report

The study highlights how AI is reshaping celebration, commerce, and creativity across India.
Pantaloons onboards Samantha Ruth Prabhu as its first-ever brand ambassador

06 Oct 2025 3:53 PM

Pantaloons names Samantha Ruth Prabhu as brand ambassador

Unveils festive campaign ‘Spark Your Imagination' featuring the actor.

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