Marketing

The new wordmark embodies a legacy of mobility and versatility.

18 Dec 2024 3:47 PM

Sandisk announces a rebrand

Rolls out a new corporate branding, philosophy and ad film.
An Oyo property

17 Dec 2024 4:14 PM

Oyo launches operation to crack down on unauthorised hotels using its branding

The Ghaziabad Police is helping Oyo with regular audits and action against suspicious properties.
Karan Kumar

16 Dec 2024 11:48 AM

Hero Realty appoints Karan Kumar as CMO

Kumar moves from BPTP, where he was serving as the chief marketing officer.
Screenshot from the film

16 Dec 2024 10:24 AM

Music legend and face of 'Wah Taj' Zakir Hussain passes away

The face of Brooke Bond Taj Mahal tea passed on International Tea Day.
Smriti Sekhsaria

16 Dec 2024 10:20 AM

We aim to create an aspirational connection with our audience through Volcan: Smriti Sekhsaria

Moët Hennessy India’s marketing director discusses the launch of Volcan de Mi Tierra tequila in India, premiumisation, and more...
Mandeep Malhotra

16 Dec 2024 12:17 AM

Mandeep Malhotra joins Kho Kho Federation of India

He is the founder and CEO of Srishti Media.
Peppy is co-founded by Devansh Agarwal and Shyamal Gupta. It has secured investment from Rohit Raj of BBKV Productions.

12 Dec 2024 4:56 PM

Bhuvan Bam launches sexual wellness brand Peppy

He has joined the D2C brand as co-founder and investor.
Urvashi Dholakia and Shweta Tiwari in YouTube India's campaign

12 Dec 2024 3:49 PM

YouTube brings an iconic twist to the rivalry of Komolika and Prerna

Recreating a spoof of the characters from the show Kasautii Zindagii Kay, the campaign showcases how the brand is a go-to for anything.
Mayur Hola

12 Dec 2024 10:38 AM

Increase in Swiggy campaigns not because of the IPO: Mayur Hola

The vice president- brand, Swiggy, shares insights on creating an in-house team and marketing strategies after its IPO among other topics.
Amrita Kumar

11 Dec 2024 9:49 PM

Isprava Group appoints Amrita Kumar as vice president - marketing

Moves from Air India, where she was marketing leader - commercial. 
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