Sports marketing, 16 Jan 2026

Top row, L–R: Ajay Bhalwankar, Ambesh Tiwari, Rajesh Kaul; Bottom row, L–R: Rajaraman Sundaram and Nachiket Pantvaidya

16 Jan 2026 1:27 PM

Sony Pictures Networks India realigns leadership to drive content-first strategy

Assigns end-to-end ownership across television and digital, creates unified revenue engine under chief revenue officer Rajesh Kaul.
ChatGPT's second mainstream campaign for the Indian market.

16 Jan 2026 11:17 AM

Smriti Mandhana tricks Harmanpreet Kaur at breakfast, ChatGPT lands the punchline

The campaign consists of an ad film.
Shveta Mehra (left) and Neha Kandalgaonka

16 Jan 2026 10:48 AM

Emotional connection now matters more than media exposure: Neha Kandalgaonkar

Procam's Shveta Mehra and Neha Kandalgaonkar on the Tata Mumbai Marathon's shift into a cultural, social and commercial engine.
Here's what Dalbir Singh is doing this week

16 Jan 2026 9:58 AM

Producer's Diary by Dalbir Singh

Dalbir Singh, founder, Kiss Films, ditches the AI avatar from last week, and shows an interaction with a director.
Suniel Shetty (left) and A Velumani in Bharat Ke Super Founders

16 Jan 2026 9:47 AM

'We want to build a traceability KPI for the show, which we doubt other shows promise'

Suniel Shetty, Dr Velumani, Shanti Mohan and Ankur Mittal on building a credibility-led startup reality show that prioritises ‘real' India.
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