Sports marketing, 16 Mar 2026

Wakefit's 'Dhamki Squad' campaign for World Sleep Day.

16 Mar 2026 4:14 PM

Wakefit turns ‘maa ki dhamki' into a sleep solution

Conceptualised by The New Thing, the campaign consists of an ad film.
The event will be held on 10 April in Mumbai

16 Mar 2026 3:54 PM

Manifest Play: First set of jurors announced

The final deadline to enter the awards is 17 March.
Birla Opus Paints' Eid 2026 campaign

16 Mar 2026 11:29 AM

Birla Opus Paints captures the spirit of Eid in shared moments

Conceptualised by Leo India, the campaign highlights the emotional significance of preparing a home before festivals.
Ledure Lightings #LedureIt campaign.

16 Mar 2026 11:29 AM

Ranbir Kapoor fixes a dull vibe through Ledure Lightings

The campaign consists of an ad film.
Kumar Awanish

16 Mar 2026 11:03 AM

Cheil SWA elevates Kumar Awanish

He was previously the chief growth officer at the agency.
Nidhi Rastogi

16 Mar 2026 10:58 AM

In India, sports has a strong cultural connection and athletes are widely respected: Nidhi Rastogi

Uniqlo's marketing director discusses the brand's recent collaboration with Jasprit Bumrah, role of celebrity ambassadors and more...
Audi India appoints Wondrlab as brand communication partner

16 Mar 2026 10:39 AM

Audi India names Wondrlab as brand communication partner

The account was won post a multi-agency pitch.
Liz Taylor

16 Mar 2026 10:30 AM

'Important to be hard on the work, not the people'

Liz Taylor, global chief creative officer, Ogilvy, shares challenges faced by working mothers in the industry, and how it can change.

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Francisco Neves (left) and Andy Hornby

05 Aug 2026 11:45 AM

We chose a JV because India deserved more than a franchise model: Andy Hornby
Birla Opus Paints Onam campaign

05 Aug 2026 11:38 AM

Birla Opus Paints brings communities together through an Onam Pookalam
Mahindra Tractors' ‘Duniya Vich Ikko Lalkaar' campaign

05 Aug 2026 11:32 AM

Mahindra brings Sukhbir's 'Oh Ho Ho' to the fields of Punjab
Shubhika Jain

05 Aug 2026 10:49 AM

Opinion: ‘Women in SPAM' and the changing language of communication

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Arun Srinivas

31 Jul 2026 8:05 PM

Updated: Meta responds to FIR against India head Arun Srinivas
FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

FIFA responds to FFE backlash, blames media reports for disrupting consultation
The AAAI sent a strong reaction to industry report

29 Jul 2026 1:27 PM

AAAI Lifetime Achievement Award: Industry body gets professional institution to audit process 
The festival is running between 22-26 June

22 Jun 2026 6:02 PM

Cannes Lions 2026: India opens Lions account 

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