Sports marketing, 17 Sep 2025

To highlight this association, the whiskey brand has rolled out a campaign which comprises an ad film.

17 Sep 2025 11:44 PM

Jim Beam joins forces with Cadillac Formula 1 Team in global multi-year deal

The partnership reflects a shared ambition to broaden Formula 1's reach and welcome new audiences to the sport.
Sanil Shirsat

17 Sep 2025 1:47 PM

Ellerton & Co enters India, appoints Sanil Shirsat as country lead

The PR firm expands with its ‘Greater Southeast Asia' vision to strengthen communications network across Asia.
Will bolster Plum's narrative in the healthcare and employee benefits space.

17 Sep 2025 1:29 PM

Plum Benefits assigns its communication duties to The Mavericks India

Aims to drive strategic communications for Plum across key touchpoints.
Rohit Mukherjee

17 Sep 2025 1:22 PM

TBWA\India appoints Rohit Mukherjee

He moves from Dentsu Creative, where he was group executive creative director.
Gill embodies values of performance, discipline, and excellence, qualities that resonate deeply with Bowlers' brand philosophy.

17 Sep 2025 11:29 AM

Allana Consumer Products teams up with Shubman Gill for Bowlers

The brand and Gill aim to inspire pet parents to make informed nutritional choices.
Pallavi Chakravarti

17 Sep 2025 8:45 AM

'Politics takes over and work stops being a priority'

Pallavi Chakravarti, founder and CCO, Fundamental, opens up on undercutting, kickbacks, awards, ageism, and more...
Cleartrip's

17 Sep 2025 12:28 AM

Cleartrip shows how affordable breaks can tame family drama

Conceptualised by Tilt Brand Solutions, the campaign comprises two ad films. 

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