Sports Marketing

Both the club and the airline aim to bring people together and give flight to ambition.

02 Sep 2024 5:21 PM

Etihad Airways teams up with Mumbai City FC

Has signed on to be the official front-of-shirt sponsor of Mumbai City FC in a multi-year partnership starting from the 2024-25 season.

29 Aug 2024 11:33 AM

Mumbai City FC can put Indian football on the international map: UpUrFit’s Vikram Gunjal

UpUrFit's co-founder discusses why the brand has partnered with the club, how it’s leveraging the association and future brand ambassadors.

Team Newcastle United with Agustin Bilinskis (centre) of VT Markets

19 Aug 2024 10:14 AM

Newcastle United and VT Markets enter partnership

A 'special 77-number' jersey has been unveiled for the association.

16 Aug 2024 1:44 PM

IOS Sports & Entertainment teams up with Swapnil Kusale

The agency will focus on providing management services, strategic brand endorsements and media relations for the Indian Olympic shooter.

14 Aug 2024 4:40 PM

Want to celebrate the World Cup win: Ceat’s Lakshmi Narayanan

The chief marketing officer talks to us ahead of the Ceat Cricket Rating Awards which will be held in Mumbai on 21 August.

PR Professionals and E-Gaming Federation logos

14 Aug 2024 2:38 PM

E-Gaming Federation appoints PR Professionals for PR duties

The account will be handled by the agency's Gurugram office.

14 Aug 2024 10:30 AM

India can easily have upto five main sports: Marco Nazzari, FIFA

FIFA's director - marketing, brand business intelligence, on brand interest from the Indian market, competing with cricket, and more...

09 Aug 2024 2:34 PM

Rohit Sharma launches RS by True Elements

Along with spearheading the newly launched brand, Sharma will also serve as the brand ambassador of True Elements.

08 Aug 2024 2:31 PM

First edition of IAmGame to be held in Delhi in October

The two day conclave seeks to amplify the Indian sports ecosystem.

06 Aug 2024 1:22 PM

Mumbai City extends association with Fast&Up

The health nutrition brand will be the club’s official sports drink partner for the 2024-2025 season.

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The partnership achieved substantial growth over the past two years which saw LG Ad Solutions’ programmatic spend grow 103% on the Magnite Streaming SSP.

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LG Ad Solutions renews global partnership with Magnite

Indriya by Aditya Birla Jewellery campaign

11 Dec 2024 11:10 AM

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11 Dec 2024 10:30 AM