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The winning entry

07 Jan 2026 10:27 AM

Centrick-Manifest print ad contest: Winner for third edition revealed

The brief was to create a print ad for a holiday booking site.

Madison said the evolution comes at a time when marketing complexity in India is rising faster than marketing certainty, driven by non-linear consumer journeys, fragmented attention and a widening gap between activity and outcomes.

06 Jan 2026 11:19 AM

Madison Media launches MbrAIn, a strategic media planning agent

Positions the platform as an always-on strategic partner for brands, marking its shift to a system-driven, AI-powered growth model.

Junk food ads online and those aired before 9 pm on TV have been banned

06 Jan 2026 9:42 AM

UK implements ban on junk food ads on TV and online

The ban targets ads for products high in fat, salt, or sugar, impacting online platforms and commercials aired before 9 pm on television.

Boldfit campaign.

05 Jan 2026 3:04 PM

Boldfit uses Suhani Shah's magic and Samay Raina's misread to sell fitness

The campaign consists of an ad film.

Lahori Zeera's 'Har Koi Peera, Lahori Zeera' campaign

05 Jan 2026 2:56 PM

From everyday to extraordinary, Lahori Zeera fits into all moments of life

The second edition of 'Har Koi Peera, Lahori Zeera' is conceptualised by Enormous.

TRESemmé's campaign for its Hydra Matrix range.

05 Jan 2026 10:59 AM

Ananya Panday and Anurag Kashyap go off-script so TRESemmé can steal the scene

Conceptualised by Braindad, the campaign consists of an ad film.

Here's what Dalbir Singh is doing this week.

02 Jan 2026 11:56 AM

Producer's Diary by Dalbir Singh

Dalbir Singh, founder, Kiss Films, reveals how agencies are looking to cut costs in film productions.

02 Jan 2026 11:47 AM

Raahil's blog: More questions than answers, than ever before

The author lists ten (and a bonus) predictions for the industry for 2026.

Manifest's January issue

02 Jan 2026 11:39 AM

First issue of 2026 out now

The cover story is around the five networks and the agencies that operate within them.

Our picks of the year

31 Dec 2025 10:47 AM

Manifest's favourite advertising campaigns of 2025

The editorial team picks its favourite advertising campaigns from the year.

Latest Stories

13 Jan 2026 4:59 PM

Shivani Sharma joins PRable Global

Implemented in partnership with Graphiti Studios, the initiative brings together India's innovation and creative ecosystems to promote socially relevant innovation through storytelling and hands-on skilling.

13 Jan 2026 4:51 PM

PSA and MIB collaborate with Netflix on skilling initiative ‘inspiring innovators'

Tata Capital's ‘Zidd Tarakki Ki' campaign.

13 Jan 2026 2:51 PM

Tata Capital teams up with Shubman Gill to spotlight the determination powering India's aspirations

The agency's mandate includes storytelling, digital presence, and market-facing initiatives.

13 Jan 2026 1:48 PM

OneXtel appoints Sparkt to handle strategic brand and communications

Most Read

Amith Prabhu (left) and Jaideep Shergill

12 Jan 2026 9:03 AM

When brands seem ‘sorry but not sorry'

Adyasha Roy Tomar

09 Jan 2026 10:20 AM

Adyasha's blog: 2025, WTF?

From left: Vijay Sawant, Dharam Valia and Mahesh Gharat

08 Jan 2026 10:51 AM

Hungry for more: Over a decade of letting the work speak

ChatGPT's health

08 Jan 2026 10:35 AM

OpenAI launches ChatGPT Health