Advertising

Pinaki Bhattacharya

20 Mar 2026 10:17 AM

Pinaki Bhattacharya exits VML after 16 years

Bhattacharya, who helmed strategy at VML India, has not disclosed his next move.

Shortlists across ten categories were announced

19 Mar 2026 11:16 PM

Adfest 2026: India adds 17 shortlists

Eleven of these come in Film Craft with Bang Bang Mediacorp leading with four shortlists.

Adfest will be held between 19-21 March.

18 Mar 2026 4:14 PM

Adfest 2026: Five shortlists for India

Shortlists have been announced across nine categories.

From left: Anupama Ramaswamy, Sunder Balasubramanian, Tara Kapur, Karthik Srinivasan, Kalpesh Patankar, Harinder Singh Pelia

18 Mar 2026 1:44 PM

Good Ads Matter Awards 2026: Jury for 'Integrated' category revealed

The phase one deadline for the awards is 1 April 2026.

ASCI study finds Gen Alpha living in a seamless world of content and commerce

18 Mar 2026 11:05 AM

Gen Alpha vulnerable to 'narrative-driven brand messaging': ASCI study

Study calls for a principle-based, ecosystem-wide response to ensure a responsible approach to marketing to children under 15 years.

India drops two positions to number four among the most-awarded countries for effectiveness

18 Mar 2026 10:31 AM

Warc Effective 100: Leo Mumbai is second among the most-awarded agencies for effectiveness globally

The Womb is the second-most awarded independent agency globally.

Christian de La Villehuchet

17 Mar 2026 10:47 AM

‘We are seeing independent creative agencies being  created to be sold, and that's dangerous'

Havas' Christian de La Villehuchet discusses how advertising continues to remain relevant, and the two types of independent agencies.

Wakefit's 'Dhamki Squad' campaign for World Sleep Day.

16 Mar 2026 4:14 PM

Wakefit turns ‘maa ki dhamki' into a sleep solution

Conceptualised by The New Thing, the campaign consists of an ad film.

Kumar Awanish

16 Mar 2026 11:03 AM

Cheil SWA elevates Kumar Awanish

He was previously the chief growth officer at the agency.

Liz Taylor

16 Mar 2026 10:30 AM

'Important to be hard on the work, not the people'

Liz Taylor, global chief creative officer, Ogilvy, shares challenges faced by working mothers in the industry, and how it can change.

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