Advertising

Rubeena Singh (left) and Hridaye A Nagpal

24 Mar 2026 10:27 AM

The AI Perplexity: To ad or not to ad

As brand integrations in the AI space and ad-fuelled chatbots become a reality, we decode whether advertising and AI can truly coexist.
From left: Sonal Dabral, Hepzibah Pathak, Joe Sciarrotta, Prasoon Pandey, Josy Paul, Sneha Iype, and Abhijit Avasthi

23 Mar 2026 6:06 PM

Good Ads Matter Awards 2026: Jury for Piyush Pandey Polaris Award revealed

The honour will be handed out to one exceptional entrant across the award show.
From Left: Lakshiyta Singh, Taikhum Sadiq, Rishu Bhatia and Aakash Puri

23 Mar 2026 11:42 AM

Famous Innovations elevates leadership across Delhi office

Bolsters strategy, partnerships and creative functions through internal promotions.
Fundamental and DDB Mudra Group also won Gold Lotuses

23 Mar 2026 9:46 AM

Adfest 2026: Dentsu Creative bags South Asia 'Agency of the Year'

The agency bagged a Grand Lotus and two Gold, along with a Silver and Bronze. Studio Eeksaurus also won a Grand Lotus.
Dalbir Singh continues his diary for Manifest.

20 Mar 2026 10:45 AM

Producer's Diary by Dalbir Singh

The Founder of Kiss Films lies asleep as Dhandundhar 2 fuels a wild dream.
Pinaki Bhattacharya

20 Mar 2026 10:17 AM

Pinaki Bhattacharya exits VML after 16 years

Bhattacharya, who helmed strategy at VML India, has not disclosed his next move.
Shortlists across ten categories were announced

19 Mar 2026 11:16 PM

Adfest 2026: India adds 17 shortlists

Eleven of these come in Film Craft with Bang Bang Mediacorp leading with four shortlists.
Adfest will be held between 19-21 March.

18 Mar 2026 4:14 PM

Adfest 2026: Five shortlists for India

Shortlists have been announced across nine categories.
From left: Anupama Ramaswamy, Sunder Balasubramanian, Tara Kapur, Karthik Srinivasan, Kalpesh Patankar, Harinder Singh Pelia

18 Mar 2026 1:44 PM

Good Ads Matter Awards 2026: Jury for 'Integrated' category revealed

The phase one deadline for the awards is 1 April 2026.
ASCI study finds Gen Alpha living in a seamless world of content and commerce

18 Mar 2026 11:05 AM

Gen Alpha vulnerable to 'narrative-driven brand messaging': ASCI study

Study calls for a principle-based, ecosystem-wide response to ensure a responsible approach to marketing to children under 15 years.

Latest Stories

The mandate covers 3M's portfolio of consumer brands. 

11 Aug 2026 2:10 PM

3M Consumer Business assigns its integrated creative duties to McCann India
Noise, polarisation and performative debate have blurred the line between journalism and spectacle

11 Aug 2026 11:43 AM

What ails the Indian news media?
The agency will build the work around the brand's ‘Own the Room' ambition, bringing strategy, creative and social under a single team.

11 Aug 2026 11:35 AM

Blackberrys assigns its integrated creative mandate to Dentsu Creative Isobar
Nothing India's 'Start with Nothing campaign

11 Aug 2026 11:28 AM

Nothing India traces the journeys of Zeenat Aman, Siddhant Chaturvedi and Seedhe Maut

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FIFA has claimed that if its member associations don't agree with the plan, FFE will not move forward

31 Jul 2026 10:35 AM

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