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Dalbir Singh continues his weekly diary for Manifest.

25 Sep 2026 11:05 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films pokes fun at the need to constantly perform and market oneself in production on and off set.
In good co's Delhi store

23 Sep 2026 12:59 PM

Local bags in good co's design mandate

In good co is Aditya Birla New Age Hospitality Group's café brand.
India's misleading ads problem: 100% claim, 0% accountability?

23 Sep 2026 11:37 AM

India's misleading ads problem: 100% claim, 0% accountability?

From ‘100%' labels to questionable health claims, are brands leaning into an ‘innocent until pulled up' model? We find out.
Santosh Mishra

23 Sep 2026 11:31 AM

Santosh Mishra joins Dentsu India

He moves from Wavemaker, where he was managing partner – digital.
Automotive recorded the highest valuable AI experience score

23 Sep 2026 10:04 AM

AI-enabled brand experiences are not delivering value for consumers: Havas report

The report studies responses from seven countries including India.
Vaibhav Pandit

22 Sep 2026 11:03 AM

Opinion: An ad man who brought an Oscar to India

The author explores how Satyajit Ray's years in advertising shaped his approach to design and the art of saying more with less.
Abhishek Karnani at the IAA Leadership Awards

22 Sep 2026 11:00 AM

IAA president reflects on two-year stint

The author writes about how tech, skilling, and vision reshaped marketing's future during his IAA stint.
Ujjivan Small Finance Bank's campaign

22 Sep 2026 10:48 AM

Voice-O-Meter: A step forward, but not enough to break the bias

IAA Voice of Change and UNICEF pick the most gender-progressive ad among those covered by Manifest each week.
The studio is designed to allow brands to produce and optimise content across digital and performance channels based on campaign data.

21 Sep 2026 1:26 PM

Dentsu India launches Dentsu Performance Studio for creative-led performance marketing

The new practice combines creative strategy, AI-enabled production, media and measurement, with Vidhu Ravinath and Archisman Sarangi appointed as VPs and business heads.
Luke Dewars (left) and Rohit Dhamija

21 Sep 2026 10:49 AM

The independent agency question: Can good work scale without losing its soul?

Goodness of Design & Digital's Rohit Dhamija and Luke Dewars discuss people, clients, AI, creativity, and growth for independent agencies.
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Latest Stories

Kareena Kapoor Khan's post on Instagram

07 Nov 2026 1:16 PM

'We decided to take mithai as seriously as India does'
Apple's ‘Step Into the Light ' campaign.

06 Nov 2026 4:01 PM

Apple weaves India's festive colours through its iPhone 18 Pro
Liverpool FC's ‘Dear Reds' campaign.

06 Nov 2026 3:27 PM

Liverpool FC thanks its global fanbase with ‘nice one'
Nikon X 80db Communications

06 Nov 2026 11:32 AM

Nikon India assigns PR duties to 80db Communications

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The study estimates that approximately 382 million Indians are aged 15-29, more than half of the people in that age group across the Commonwealth.

06 Nov 2026 10:10 AM

India at number 11 across Commonwealth nations in 'AI-readiness'
WPP CEO Cindy Rose called for clients to exercise 'due diligence'

06 Nov 2026 9:56 AM

Publicis responds to WPP over 'no-pitch business wins'
This is the 20th year of the awards

05 Nov 2026 8:59 AM

Pepper Awards 2026: Shortlists revealed
Cred's film featuring Rakhi Sawant

12 Oct 2026 11:29 AM

Voice-O-Meter: Cred's unconventional route breaks the bias

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