Riya Sethi

Ikea's refreshed brand positioning: It all starts at home

09 Feb 2026 11:55 AM

'Home is where dreams are evolving, taking shape and coming true'

We caught up with Ikea's Adosh Sharma and Nivedeeta Moirangthem on the refreshed brand identity, the shift in consumer behaviour, and more.
Aarti Ahuja

04 Dec 2025 10:24 AM

‘Luxury on an expansion spree, yet fragmented because of brand loyalists'

Aarti Ahuja, chief marketing officer, Iconic Fashion and Samarth Lifestyle discusses the evolving Indian luxury space and more.
Pallavi Chakravarti

21 Nov 2025 10:33 AM

'Diversity in the room is non-negotiable'

Fundamental's Pallavi Chakravarti shared insights on building a focused, resilient, and team-driven business.
From left: Alisha Sharma, Swati Bhattacharya, Kainaz Karmakar, Sonal Chhajerh and Shagun Seda

19 Nov 2025 9:21 AM

'We are losing women because organisations haven't got their act together on how to support mothers'

A panel at Cannes Lions' See It Be It programme discussed what leading with the heart means, and balancing vulnerability with authority.
Tista Sen at the Cannes Lions International Festival of Creativity's 'See It Be It'

18 Nov 2025 10:15 AM

'Be bold and radical, because in an industry where women are a mere fraction, we need more of us'

Tista Sen on empowering women, self-worth, sisterhood, and owning space in the industry at SIBI India 2025.
Kranti Gada

31 Oct 2025 11:33 AM

'Parenting has become very well-researched and scientific'

Kranti Gada, founder, neOwn, on the brand's mission for reading, its appearance on Ideabaaz, and more...
Hrishikesh Kannan

15 Oct 2025 10:54 AM

‘Advertisers on radio should decongest the number of ads and get into more programming'

Radio One India Network's Hrishikesh Kannan discusses balancing creative thinking with a new business role, measurement metrics, and more...
Sandeep Tanwani

18 Sep 2025 8:40 AM

Want to take the brand from instant fixes to instant ingenuity: Sandeep Tanwani

We caught up with Pidilite Industries' CMO to discuss its recent AI campaign, balancing the brand's heritage with new-age formats, and more…
Sumeet Bhojani (left) and Reshu Saraf

11 Sep 2025 11:10 AM

'Consideration is more important than top-of-mind recall in our category'

We caught up with Godrej Enterprises' Sumeet Bhojani and Interio by Godrej's Reshu Saraf to discuss its recent rebrand.
Arti Saxena

10 Sep 2025 9:40 AM

Our endeavour is to create a social currency around gold jewellery: Arti Saxena

We caught up with World Gold Council's marketing head to discuss its 'Moment is Gold' campaign, changing perception around gold jewellery and more...

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