Digital

The deal is subject to the approval of regulators, as well as Semrush stockholders.

20 Nov 2025 11:08 AM

Adobe to acquire digital marketing platform Semrush for USD 1.9 billion

The deal, which is expected to close in 2026, will expand web analytics inside Adobe.
Mandeep Malhotra

20 Nov 2025 9:28 AM

Mandeep Malhotra's Srishti Media expands to Canada

Opens office in Vancouver to service North American clients.
Godfather Beer and Toaster

19 Nov 2025 5:55 PM

Godfather Beer assigns its social duties to Toaster

The partnership aligns with the agency's INSEA expansion, as it aims to scale its creative offerings and client portfolio across sectors.
Even with 93 percent of respondents watching videos daily for more than two hours on mobile phones, the ads they see barely register.

19 Nov 2025 10:38 AM

Digital video ads fail to stick: Only 1.5 brands recalled on average

A 3,000-person RK Swamy survey shows heavy video viewing but low brand impact, with only 11 brands crossing 3 percent recall.
Qatar Airways has now opened a public vote on the two ads, with the winning creator set to be announced on 23 November.

18 Nov 2025 12:59 PM

Qatar Airways turns into a flying studio, pushes wi-fi offering by creating two ads in one flight

A mid-air creative sprint powered by Starlink, Google AI and Nano Banana, aimed to showcase what real-time production can look like.
Siddhesh Pednekar

18 Nov 2025 10:09 AM

Opinion: Work doesn't have to feel like work - your UX just hasn't caught up to the future yet

The author explains how user experience is evolving from visual to contextual, and static to conversational.
Tanmaya Trivedi

17 Nov 2025 3:11 PM

Spotify appoints Tanmaya Trivedi

Joins as director - sales, Spotify. 
Picture courtesy: X

17 Nov 2025 10:47 AM

Shah Rukh Khan tops McAfee's 'most dangerous celebrities' list

The list showcases how cybercriminals are using the names and likenesses of famous personalities to scam people.
From left: Anuj Nevatia, Vasuki Punj, Kartikeya Prakash, Dhvanil Sheth and Himanshu Adlakha

13 Nov 2025 8:41 AM

'Underestimated the importance of IPs and design protection'

A panel at FICCI Young Leaders Summit 2025 delved into the legal, operational, and structural frameworks shaping entrepreneurial journeys.
From left: Sumedha Chakraborty, Ankush Sabharwal, Ivinder Ray, Shruti Bhatia, and Niraj Ruparel

13 Nov 2025 8:35 AM

'Learning will happen faster than any training programs if AI is given to the users'

A panel at FICCI Young Leaders Summit 2025 discussed the role of AI in transforming leadership.
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