ABD Maestro and Ranveer Singh celebrate 34 years of craft with The Collective

Rolls out digital campaign featuring actor and co-founder Singh to unveil the ultra-luxury limited edition bottle of The Collective.

Manifest Media Staff

Feb 5, 2026, 4:45 pm

Each bottle comes in a hand-filled, individually engraved and gold-lettered decanter, paired with a handmade wooden box and a personally signed letter from Singh. 

ABD Maestro, the super-premium and luxury spirits arm of Allied Blenders & Distillers, has announced the launch of its ultra-grand limited-edition series, The Collective, with the debut of a rare 34-year-old Speyside single malt in India.

The inaugural expression, distilled in 1991 at Macallan Distillery, marks a milestone for the company’s foray into high-end collectable spirits. 

Only 60 hand-crafted and individually numbered bottles have been released, each priced at INR 11 lakh.

To support the launch, the company has rolled out a digital campaign featuring Ranveer Singh, actor and co-founder of ABD Maestro.

The film has been rolled out on Instagram. It showcases Singh with The Collective bottle and its bespoke packaging, highlighting the craftsmanship behind the release. In the film, Singh shares that ABD Maestro has unveiled its inaugural ultra-luxury limited edition after “34 years of waiting”, tracing the whisky’s journey from its distillation in 1991 to its present-day release. He describes the expression as “an absolute masterpiece”, limited to just 60 bottles, each individually numbered, with “no repeats, no reruns, no second chances”. The narrative positions The Collective as a creation “for those who don’t chase rarity, but recognise its value”.

The film also offers close-up glimpses of the engraving process and the careful hand-pouring of the spirit into each decanter, reinforcing the artisanal nature of the release.

Each bottle comes in a hand-filled, individually engraved and gold-lettered decanter, paired with a handmade wooden box and a personally signed letter from Singh. 

Developed in collaboration with Speyside Capital, the limited edition offers collectors access to one of the finest independently bottled modern-era expressions. 

Custom-made exclusively for ABD Maestro, it will be available through select travel retail outlets and major cities across India.

Bikram Basu, managing director, ABD Maestro, said, “ABD Maestro curates the very best in Luxury spirits. With the first expression of ‘The Collective’, we present rare, limited editions that are not sold, but acquired - exclusively on pre-order. Defined by quiet luxury and uncompromising craftsmanship, each release speaks as much to the collector or connoisseur and those who understand exclusivity as value in itself.”

Source: MANIFEST MEDIA

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