Marketing

Pepsi's outdoor campaign

10 Mar 2025 4:35 PM

Pepsi's 'anytime' campaign now celebrates India's Champions Trophy win

The campaign broke on 4 March ahead of the India-Australia semi-final.
Nielsen's Bengaluru office

10 Mar 2025 11:09 AM

Nielsen eyes growth and tech innovation in India with two new offices

Gets office space in Mumbai and Bengaluru.
The brand first won the award in 2017.

06 Mar 2025 9:26 AM

Spikes Asia 2025: Samsung to receive advertiser of the year

Samsung earned four awards across multiple categories in 2024 at Spikes Asia for the ‘Try Galaxy Fold Experience’ campaign.
Vidya Balan named as Fedeeral Bank's first-ever brand ambassador

05 Mar 2025 7:31 PM

Federal Bank ropes in Vidya Balan as brand ambassador

The multi-year association marks a significant milestone in the bank's evolution journey to cut across geographies, genders and generations.
The campaign has gone live across the APAC, EMEA, UK, and LATAM regions

05 Mar 2025 4:50 PM

Unlimit gets Simu Liu as its first global brand ambassador

Rolls out a campaign which consists of a film featuring the Canadian actor.
The partnership marks a significant milestone in Singer India’s branding and communication strategy.

05 Mar 2025 2:33 PM

Singer India appoints Communicate India as strategic communications partner

Aims to elevate it’s brand presence, and drive visibility for key initiatives with this collaboration.
Tops operates in multiple categories including instant noodles.

05 Mar 2025 10:41 AM

Adani Wilmar to acquire GD Foods

GD Foods operates in the sauces and pickles category and is the owner of the Tops brand. 
Malaika Arora for Chique Studio

04 Mar 2025 4:12 PM

Chique Studio signs Malaika Arora as brand ambassador

As per the brand, Arora's timeless style and confidence perfectly aligns with Chique's mission of celebrating individuality and elegance. 
Prada Group X Versace

04 Mar 2025 2:14 PM

Prada in talks to acquire Versace from Capri Holdings

According to media reports, the Milan-based luxury brand and Capri would be closing the deal at around USD 1.6 billion. 
(Left) Parijat Ghosh and Shyam Unnikrishnan

04 Mar 2025 1:27 PM

Bain & Company names Shyam Unnikrishnan as managing partner for India

Parijat Ghosh to lead APAC healthcare and life sciences for the global management consulting firm.

Latest Stories

International Advertising Association- India Chapter

14 Aug 2025 3:20 PM

IAA unveils sonic identity
JSW MG Motor India's ‘EV Sahi Hai' campaign.

14 Aug 2025 2:39 PM

JSW MG Motor Sparks Confidence in electric mobility as real owners bust EV myths
Pocket FM's ‘Sound of Change' film under its 'India, Kuch Acha Suno' campaign.

14 Aug 2025 1:21 PM

From frozen lakes to bronze glory, Pocket FM salutes India's women ice warriors
Taffy Ledesma (left) and Praful Akali

14 Aug 2025 11:02 AM

Medulla Communications expands to Singapore

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