Marketing

Screenshot from the film

14 Nov 2024 5:08 PM

Nippo expands into mosquito repellent category with Swooper

Underdog has created a campaign for the launch.

Martin Winther

14 Nov 2024 2:50 PM

WebTalk appoints Martin Winther

Winther succeeds Przemek Puchalski, who served as creative and strategy director at the agency.

From left: Nipun Aggarwal, Phillipa Harrison, Campbell Wilson and Andrew Hogg

14 Nov 2024 1:29 PM

Tourism Australia and Air India sign a three-year MoU 

Will jointly undertake marketing activities to showcase Australia’s appeal and drive growth in visitation.

Varun Goswami

13 Nov 2024 12:07 PM

Air India appoints Varun Goswami

He moves from Facebook, where he was creative strategist.

Image by Vidmir Raic from Pixabay

13 Nov 2024 12:01 PM

Indian children in the age group of 5-14 consuming 60% more video content than in 2022: Report

The Kantar Kidscan India Report 2024 adds that 69% of Gen Alpha prefers video games over outdoor play.

Cameron Clunies-Ross

13 Nov 2024 10:30 AM

ThinkROI expands to USA, opens an office in Los Angeles

Appoints Cameron Clunies-Ross as co-founder.

COP29 kicked off in Baku on 11 November.

12 Nov 2024 10:42 AM

Opinion: The hypocrisy of COP29

The author wonders whether it will bring real change, or just manage conflicting interests of nations by producing 'cleverly worded terms'.

Alhasan Aldabbagh

12 Nov 2024 10:30 AM

We want to shift the perception of Saudi Arabia by addressing the barriers: Alhasan Aldabbagh

STA's president - APAC market chats on how Bollywood and cricket can attract Indian tourists and more...

Vistara merges with Air India officially on 12 November.

11 Nov 2024 10:55 AM

Vistara to take to the skies for its final flight today

As a farewell gesture, the airline has special plans for one of its Mumbai-Delhi flights.

Nikita Abhanave

07 Nov 2024 4:58 PM

Nikita Abhanave joins Škoda Auto Volkswagen India

Before this, she was senior director for digital at Mindshare.

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