Sports marketing, 03 Oct 2025

The platform lowers traditional entry barriers to television advertising.

03 Oct 2025 3:02 PM

Sony Pictures Networks India and Accenture launch Sony AdEdge

The platform aims to democratise access to marquee shows with AI-driven targeting and measurable outcomes.
Shantanu Anam

03 Oct 2025 12:09 PM

Shantanu Anam joins Moe's Art

Moves from NEWJ, where he was head - content, ASK Films.
Mouni Roy

03 Oct 2025 11:18 AM

Ivana Jewels signs Mouni Roy as brand ambassador

Rolls out its first TVC featuring Roy as part of this association.
AWS aims to deliver more personalised, in-language content to fans worldwide.

03 Oct 2025 11:07 AM

NBA and AWS team up to redefine basketball with AI-powered fan experiences

The multi-year partnership makes AWS the league's official Cloud and Cloud AI partner.
Vidya Dilip

03 Oct 2025 11:01 AM

Rapid Fire with Vidya Dilip

Our series continues with director – public relations, Dentsu Creative PR.
Dalbir Singh continues his diary for Manifest.

03 Oct 2025 10:48 AM

Producer's Diary by Dalbir Singh

The founder of Kiss Films has to deal with the irony of being dragged into elaborate work for something that was never really on the table.
Siddharth Kumar and team after winning the AKQA-led Disney and Westfield pitch

03 Oct 2025 8:30 AM

LIA Creative Liaisons 2025: I took on the world's best creatives and realised I was one of them

The author shares 'unsolicited advice' for mentees who will attend LIA's Creative LIAisons next year.
Ogilvy's 'Chai Bansuri - The Tea Flute' entry bagged Silver.

03 Oct 2025 5:37 AM

LIA 2025: Ogilvy continues winning streak

Bags Silver in the 'Audio and Radio' category.
Matt Watson

03 Oct 2025 5:29 AM

LIA Creative Liaisons: Matt Watson's ‘4 Cs' to ‘unleash the creativity from within'

Sips & Bites' (PepsiCo's in-house creative agency in Europe) CCO also urged young talent to shout out their work on LinkedIn.
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