Sports marketing, 09 Dec 2025

Tata Tea Premium Care campaign

09 Dec 2025 11:25 PM

Tata Tea makes everyday care feel ‘premium'

The campaign celebrates small gestures that turn a simple cup of tea into an expression of thoughtfulness.
Rakesh Hinduja (left) and Meher Patel

09 Dec 2025 8:09 PM

It's not the end of an era, it's the start of one: Wondrlab Network's Rakesh Hinduja

Neon and Hector AI's Meher Patel, along with Hinduja decodes the shift from agency playbooks to platform-led growth at a media roundtable.
Sushant Sreeram (left0 and Krishnan Kutty

09 Dec 2025 7:13 PM

JioHotstar puts INR 4,000 crore behind South India's creative future

The streaming player backs an expansion of content, betting on scale, talent and a nationwide appetite for regional storytelling.
The new identity was unveiled by Jude Gomes, managing director and CEO, Ageas Federal Life Insurance, alongside its brand ambassador, cricketer Sachin Tendulkar.

09 Dec 2025 6:01 PM

Ageas Federal Life Insurance rolls out a new brand identity

To highlight this refreshed identity, the brand has rolled out an ad film conceptualised by Glassbox and Pollinate Labs.
Interview Practice with ChatGPT campaign

09 Dec 2025 11:06 AM

ChatGPT brings everyday AI stories to life

Rolls out its first nationwide campaign, spotlighting voice-first, regional-language experiences designed for Indian consumers.
Abhishek Ganguly (left) and Virat Kohli

09 Dec 2025 10:56 AM

Virat Kohli moves One8 brand to Agilitas Sports

Move comes after Kohli had reportedly refused to sign a commercial contract with RCB which has Puma as its lead jersey sponsor.
Paramount's bid amounts to in excess of USD 108.4 billion

09 Dec 2025 10:40 AM

Paramount attempts to hijack Netflix-Warner Bros deal with higher bid

Bid comes after Netflix agreed to acquire Warner Bros Discovery in a deal valued at USD 82.7 billion.
TPL co-founders Kunal Thakkur and Mrunal Jain

09 Dec 2025 10:24 AM

For the league to grow, the sport must grow first: Tennis Premier League founders

As season seven kicks off, co-founders Kunal Thakkur and Mrunal Jain on carving a niche for a tennis league in a cricket-obsessed nation.
AU Small Finance's ‘Soch Badlo, aur Bank Bhi' campaign

09 Dec 2025 12:59 AM

Ranbir Kapoor and Rashmika Mandanna highlight a new way of banking with AU Small Finance Bank

Conceptualised by McCann Worldgroup India, the campaign comprises two films.

Latest Stories

Along with the 0.44% already picked up from public shareholders through an open offer, JSW Paints now holds 61.2% of the company.

11 Dec 2025 1:43 AM

JSW Paints finalises 60.76% acquisition of Akzo Nobel India
(From Left to Right) Aswirbaad Das, Farhat Shaukat, Tashina, Tanya Kapool and Shyam Nair

10 Dec 2025 11:38 PM

Sunny Side Up strengthens Bengaluru team with senior hires
Gaurav Nijhawan

10 Dec 2025 3:49 PM

Gaurav Nijhawan joins MMTC-PAMP
Kia's 'The Next Legend' campaign.

10 Dec 2025 3:10 PM

Thierry Henry drives the next legend to the World Cup with Kia

Most Read

Among the 14 leaders revealed so far, only one is female

04 Dec 2025 2:53 PM

'Agency mergers are a sign of the times, but the lack of women leaders at the helm is more telling'
Aditya Kanthy

02 Dec 2025 12:35 AM

Omnicom-IPG merger: Creative structure for India revealed
Vineet Bajpai

01 Dec 2025 6:59 PM

Omnicom announces executive leadership after IPG merger
Manifest's December 2025 issue

01 Dec 2025 10:36 AM

Manifest's December 2025 issue is now out

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