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06 Aug 2026 4:57 PM
Bisen was previously creative director, whereas Bedi was business director.
06 Aug 2026 3:32 PM
As per ASCI's ‘The Heat is on' report, only 1 out of the 40 reviewed ads successfully substantiated its claims.
06 Aug 2026 2:10 PM
The minimalist creative echoed Zomato's 18th birthday campaign earlier this year, celebrating competition without naming its rival.
06 Aug 2026 12:16 PM
The account was won following a multi-agency pitch.
06 Aug 2026 12:02 PM
Growth in India also down by 2.9%, however Cindy Rose states that first-half performance is in line with expectations.
06 Aug 2026 11:36 AM
The author writes how virality loves to pretend it's democratic, and explains how brands should look to build 'memorability'.
06 Aug 2026 9:43 AM
Nandini Dias, chairperson, IAA Leadership Awards, shares how the awards have grown over the years, with info about the judging process.
05 Aug 2026 3:17 PM
Ranveer Singh ranks second, and Virat Kohli third, as the combined brand value of the top 25 celebrities declines 3.7% to USD 2 billion.
05 Aug 2026 1:15 PM
Conceptualised by BBDO India, the print campaign underscores the editorial rigour and verification behind newspapers and magazines.
05 Aug 2026 11:38 AM
The film uses the traditional flower rangoli to underline how shared celebrations and togetherness bring the festival to life.
07 Nov 2026 1:16 PM
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06 Nov 2026 11:32 AM
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12 Oct 2026 11:29 AM
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